Merkle Welcomes Genevieve Bos, Founder of ‘PINK’ Magazine, to Speak at International Women’s Day Event

COLUMBIA, Md.–(BUSINESS WIRE)–Merkle (www.merkleinc.com),
a leading technology-enabled, data-driven performance marketing agency,
will welcome Genevieve Bos, founder of PINK and technology
entrepreneur, to speak at its Women in Leadership event for
International Women’s Day at its headquarters in Columbia, Maryland, on
March 10, 2016. To celebrate this event focused on gender parity, Bos
will address Merkle employees around the world about how women are the
next ubertrend and will share leadership secrets from America’s most
successful women in business.

The Merkle Women in Leadership program that is designed to support and
enable women leaders began as an internal initiative, which Merkle has
extended to its clients and industry peers. The goal of the program is
to provide a forum for women to address noteworthy and challenging
topics and create a call to action for current and future business
leaders, both women and men. It provides opportunities for personal and
professional growth through forums that include education, mentorship,
and practical experience.

“Merkle’s Women in Leadership program is proud to host our second annual
International Women’s Day event,” said Libby Barden, Chief People
Officer of Merkle. “We are honored that Genevieve will join us for this
very important event and help us celebrate the social, economic, and
political achievements of women.”

Genevieve Bos is the founding publisher and co-founder of PINK, the only
national magazine, website, and events designed exclusively for
professional women. Prior to joining PINK, Bos was a technology
entrepreneur for 17 years, starting and selling multiple companies.
Genevieve is currently a member of the Board of Directors for The
Platypus Institute, an Advisory Board Member of Miami Ad School, and a
Managing Partner of Thought Capital.

About Merkle

Merkle is a global data-driven, technology-enabled performance marketing
agency and the largest independent agency in the US for CRM, digital,
and search. For more than 25 years, Fortune 1000 companies and leading
nonprofit organizations have partnered with Merkle to maximize the value
of their customer portfolios. The agency’s heritage in data, technology,
and analytics forms the foundation for its unmatched skills in
understanding consumer insights. When combined with its strength in
performance media, Merkle creates customer experiences that drive
improved marketing performance and shareholder value. With more than
3,400 employees, the privately held corporation is headquartered in
Columbia, Maryland with 15 additional offices in the US and offices in
Barcelona, London, Shanghai, and Nanjing. For more information, contact
Merkle at 1-877-9-Merkle or visit www.merkleinc.com.

Contacts

Merkle Inc.
Sarah Bourdeau, 443-542-4288
SBourdeau@merkleinc.com

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