There are some food combinations that seem like they were made in heaven: Peanut butter and jelly, gravy and mashed potatoes, eggs and bacon. But fried chicken and chocolate? Definitely not a combination most people would ever think of, let alone rave about.
Adam Fleischman frying chocolate chicken
Yet Adam Fleischman, founder of Umami Burger, thinks the combination is brilliant. After the burgeoning success of his Umami Burger franchise, Fleischman is ready to tackle his next venture: ChocoChicken.
ChocoChickens menu will center on exactly what its name says: chocolate chicken. This isnt chicken slathered with mole sauce, however; its chicken fried in a gourmet chocolaty batter.
Fleischman defended the odd combination during an interview with TODAY.com. I think a lot of people think were going to just be spraying Hersheys syrup on a chicken wing, Fleischman said. It tastes nothing like you think it does.
The idea for ChocoChicken wasnt actually Fleischmans, but rather the idea of two complete strangersKeith Previte and Sean Robbinswho were so confident about the potential for chocolate fried chicken that they decided to pitch Fleischman this crazy concept.
Once Previte and Robbins fried up some of their chocolate chicken for Fleischman, he was hooked. He used the duos recipe as a starting point, but added some of his signature ingredients to take the fried chicken to another level.
Fleishman explained to FastCompany.com why the unique combination of ingredients makes fried chocolate chicken so delicious.
It uses chocolate kind of like an umami ingredient to enhance and make the chicken more savory, he said. Rather than make a dessert-mash-up sweet concoction, it’s really a savory concoction. It’s almost indescribable. It’s really the perfect food.
Fleishman and his new business partners didnt just stop at fried chocolate chicken, however. ChocoChickens menu also includes white-chocolate mashed potatoes, bacon biscuits, and quirky (and a little questionable) condiments like ChocoKetchup.
ChocoChicken is set to open in downtown Los Angeles in April, so if you are a local Angeleno, prepare your taste buds for a unique experience. For those who dont live in Southern California, if ChocoChicken creates as big of a buzz as Umami Burger has, you may just see one popping up in your city in the near future.