Apple Updates iMac Family with Stunning New Retina Displays

New Wireless Accessories Bring Force Touch to the Desktop

CUPERTINO, Calif.–(BUSINESS WIRE)–Apple® today updated the entire iMac® family, bringing a stunning new
Retina® 4K display to the 21.5-inch iMac for the first time and the
Retina 5K display to every 27-inch iMac. The new Retina displays make
photos and videos more immersive and true-to-life thanks to a wider
color gamut and spectacular image quality. The updated iMacs also
feature more powerful processors and graphics, two Thunderbolt® 2 ports
and new storage options that make the high-performance Fusion Drive even
more affordable.

Apple today also introduced a new lineup of wireless accessories
including the all-new Magic Keyboard™, Magic Mouse® 2 and Magic
Trackpad® 2. The Magic devices have been redesigned to feel more
comfortable than ever, and feature rechargeable batteries that
completely eliminate the need for disposable batteries. The new Magic
Trackpad 2 also brings Apple’s revolutionary Force Touch interface to
the desktop, adding a new dimension to the iMac experience.

“From the first iMac to today, the spirit of iMac has never wavered —
deliver the ultimate desktop experience with the latest technologies,
gorgeous displays and cutting-edge designs,” said Philip Schiller,
Apple’s senior vice president of Worldwide Marketing. “These are the
most stunning iMacs we’ve ever made. With our gorgeous new Retina
displays, more powerful processors and graphics and all-new Magic
accessories, the new iMac continues to redefine the ultimate desktop

With Retina display, text appears sharper than ever, videos are
unbelievably lifelike and you can see new levels of detail in your
photos. The 21.5-inch iMac is available with the all-new Retina 4K
display featuring an amazing 4096 x 2304 resolution and 9.4 million
pixels, 4.5 times more than the standard 21.5-inch iMac display. Every
27-inch iMac features a Retina 5K display, the world’s highest
resolution all-in-one display with a stunning 14.7 million pixels, 7
times more pixels than an HD display. With a Retina display now on the
21.5-inch iMac and every 27-inch iMac, iMac with Retina display is more
affordable than ever.

The new Retina displays feature a wider color gamut that brings more
brilliant and true-to-life colors to your desktop. With standard
sRGB-based displays, many of the colors you see in real life never make
it to your screen. The new Retina 5K and 4K displays feature a wider
P3-based color gamut that provides a 25 percent larger color space, and
with more available colors, images are more vivid, reveal even greater
detail and appear more lifelike than ever.

Faster and more powerful than ever, the new 27-inch iMac with Retina 5K
display now comes with sixth-generation Intel Core processors and the
latest AMD high-performance graphics that deliver up to 3.7 teraflops of
compute power. The new 21.5-inch iMac with Retina 4K display features a
fifth-generation Intel Core processor and enhanced Intel Iris Pro
Graphics. Two Thunderbolt 2 ports now come standard on all iMacs and
deliver up to 20Gbps data transfer speeds for external drives and
high-performance peripherals. And three stream 802.11ac Wi-Fi allows
iMac to support up to 1.3Gbps wireless networking.*

Fusion Drive combines the large storage capacity of a hard drive with
the high performance of flash to deliver shorter boot times and faster
access to apps and files. Fusion Drive works in conjunction with OS X®
to adapt to the way you use your iMac and automatically moves the files
and apps you use most often to flash storage. The incredible performance
of Fusion Drive is now more affordable with a new, lower-priced
configuration that pairs a 1TB hard drive with 24GB of fast flash.
Fusion Drive is also available with 2TB and 3TB configurations with
128GB of fast flash for more demanding workloads. For the ultimate in
storage performance, optional all flash storage is available up to 1TB
and is now up to 2.5 times faster.**

The all-new Magic Keyboard, Magic Mouse 2 and Magic Trackpad 2 are more
comfortable, capable and environmentally friendly. Designed around a
built-in rechargeable lithium-ion battery, all three accessories
eliminate the need for disposable batteries and feature a noticeably
more solid internal structure and quality feel. The new Magic Keyboard
features a full-size keyboard in a sleek new design that takes up 13
percent less space on your desktop. With a new scissor mechanism and
lower profile, the Magic Keyboard provides an incredibly stable, precise
and comfortable typing experience. The new Magic Mouse 2 is lighter,
sturdier and features an optimized foot design for a smoother glide. The
new Magic Trackpad 2 features a 29 percent larger surface and brings
Force Touch to the desktop for the first time. Force Touch enables a
range of new ways to interact with your Mac®, including the new Force
click to quickly look up a word, preview a file or bring up a map from
an address. The new Magic devices pair instantly with your Mac as soon
as they are plugged in via the Lightning®-to-USB charging cable, and can
last about a month or more on a full charge.***

Every new Mac comes with OS X El Capitan, the latest version of OS X
that refines the Mac experience and improves system performance. El
Capitan builds on the groundbreaking features and beautiful design of OS
X Yosemite, with updates to window management, built-in apps and
Spotlight® search, and performance improvements to make everyday
activities — like launching and switching apps, opening PDFs and
accessing email — faster and more responsive. El Capitan was
specifically designed for the Retina display and features a new system
font called San Francisco that has been fine-tuned for optimal
readability on a Retina display.

iMovie®, GarageBand® and the suite of iWork® apps come free with every
new iMac. iMovie, updated today to support 4K video, lets you easily
create beautiful movies, and you can use GarageBand to make new music or
learn to play piano or guitar. The iWork suite of Pages®, Numbers® and
Keynote® makes it easy to create, edit and share stunning documents,
spreadsheets and presentations. Pages, Numbers and Keynote for iCloud®
let you create a document on iPhone® or iPad®, edit it on your Mac and
collaborate with friends, even if they are on a PC.

Pricing & Availability

The 27-inch iMac with Retina 5K display is available today at,
Apple’s retail stores and select Apple Authorized Resellers. The 27-inch
iMac comes in three models starting at $1,799 (US), $1,999 (US) and
$2,299 (US). Additional technical specifications, configure-to-order
options and accessories are available online at

The 21.5-inch iMac is available today at, Apple’s retail
stores and select Apple Authorized Resellers. The 21.5-inch iMac is
available in three models starting at $1,099 (US) and $1,299 (US) and
with a Retina 4K display starting at $1,499 (US). Additional technical
specifications, configure-to-order options and accessories are available
online at

Every new iMac comes standard with the new Magic Keyboard and Magic
Mouse 2, and customers can order the new Magic Trackpad 2 as an option.
The new Magic accessories are also available at, Apple’s
retail stores and select Apple Authorized Resellers. Magic Keyboard is
available starting today for $99 (US). Magic Mouse 2 is available
starting today for $79 (US). And the Magic Trackpad 2 is available
starting today for $129 (US).

*Actual speed will vary based on range, connection rate, site
conditions, size of network and other factors.

**Testing conducted by Apple in September 2015 using preproduction and
shipping 27-inch iMac configurations. For more information visit

***Testing conducted by Apple in September 2015 using preproduction
Magic Keyboard, Magic Mouse 2 and Magic Trackpad 2 devices, firmware and
software with shipping iMac systems.

Apple revolutionized personal technology with the introduction of the
Macintosh in 1984. Today, Apple leads the world in innovation with
iPhone, iPad, the Mac and Apple Watch. Apple’s three software platforms
— iOS, OS X and watchOS — provide seamless experiences across all Apple
devices and empower people with breakthrough services including the App
Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are
dedicated to making the best products on earth, and to leaving the world
better than we found it.

NOTE TO EDITORS: For additional information visit Apple’s PR website (,
or call Apple’s Media Helpline at (408) 974-2042.

© 2015 Apple Inc. All rights reserved. Apple, the Apple logo, iMac,
Retina, Thunderbolt, Magic Keyboard, Magic Mouse, Magic Trackpad, OS X,
Mac, Lightning, Spotlight, iMovie, GarageBand, iWork, Pages, Numbers,
Keynote, iCloud, iPhone and iPad are trademarks of Apple. Other company
and product names may be trademarks of their respective owners.


Colin Smith, 408-862-1171
Meza, 408-974-3391