Burn Boot Camp Pumps Up 2017 with Aggressive National Expansion

Fast-Growing Fitness Franchise Emerges as Nation’s Premium Fitness
Concept for Women; Inking 227 Agreements within the First Two Years of
Franchise Offering

HUNTERSVILLE, N.C.–(BUSINESS WIRE)–#burnbootcamp–As the health and wellness sector continues gaining popularity, North
Carolina-based fitness franchise Burn
Boot Camp
is quickly becoming a prominent force in filling a large
void in the fitness industry. Creating a fit community for moms and
women, the boutique fitness concept forms an atmosphere where
like-minded women can come together, build confidence and inspire one
another through fitness. In Q3 2016, the franchise awarded 102 units
alone and is on track to close out Q4 2016 with similar results.

The brand was founded in 2012 by certified personal trainers and
husband-and-wife duo Devan and Morgan Kline, who serve as the CEO and
COO respectively. The concept began franchising in February 2015 and is
quickly cementing itself as a leader it the fitness and franchise
industries having surpassed the $2 million threshold of system-wide
revenue sales in December 2016 and is projecting $13 million for the
upcoming year.

“Our mission has been the same since our first camp was ran on a cement
parking lot. Empowering women to motivate, encourage and inspire each
other to exceed what they’ve ever thought possible. Our success is
accredited our energetic and positive atmosphere that brings our clients
together,” said Devan Kline. “The fitness industry is currently being
driven by value-oriented big box gyms and specialized boutique studios.
Burn Boot Camp offers a strong community-feel where clients work
together to achieve goals that transcend fitness.”

Each camp is 45-minutes and comprised of 72 different styles and 15
different formats, e.g. HIIT training, suspension training, etc.
following the philosophy of internationally recognized personal trainer
and CEO, Devan Kline. Burn Boot Camp has a very stringent recruiting
program for trainers ensuring every session is led by an NCCA-accredited
certified personal trainer who creates new, innovative programs daily so
attendees never do the same workout twice. Clients learn far more than
just healthy eating and exercise tips at Burn Boot Camp, as the concept
strays from the competition by operating on a five pillar philosophy to
help clients achieve success: mindset, whole food nutrition, burst
training, strength training and positive environment.

Members are not required to register for camps in advanced to reserve a
spot, but rather enjoy flexibility in selecting camps that fit with
their schedules. The fitness concept also provides a convenient
environment for women, ensuring a worry-free workout; all sessions
before 5 p.m. are only available to women, and childcare is available
for mothers free of charge while they’re on-campus.

“Our rapid growth is evidence of the sustainable results and success our
clients enjoy after attending our camps, as well as the need that exists
in the current fitness landscape for a community-centered, convenient
concept for women,” Kline added. “It’s meaningful to our system that 90
percent of our franchise partners started out as our clients.”

Initiating growth in the southeast region, Burn Boot Camp currently has
227 locations operating or in various stages of development across 25
states. The brand has awarded these franchises through its development
strategy focusing on partnering with entrepreneurs to further develop
existing markets and break into new territories across North America.
Outside of the existing franchise agreements, Burn’s primary focus for
expansion is in major markets specifically Atlanta, Miami, Tampa and
Texas. In 2017 alone, the company expects to 250 new franchise
agreements signed, and 1,000 locations in various stages of
development by 2021.

A low-cost investment in the fitness industry, franchisees can expect an
investment of approximately $110,000. Each facility has a retail center
and online store selling equipment, supplements, etc. to provide a
recession-proof business with multiple revenue streams. While potential
franchisees are not required to hold a background in fitness, ideal
prospects have a strong desire to own a business, as well as being
passionate and committed to the company’s mission to help women
transform globally.

About Burn Boot Camp

Founded in 2012 by husband wife duo Devan and Morgan Kline, Burn Boot
Camp is a national fitness concept where like-minded women can come
together, build confidence and inspire one another through fitness.
Based in Huntersville, NC, the franchise has 50 locations
currently open and 177 in various stages of development across 25
states. The franchise runs on a five pillar philosophy focusing on
mindset, whole food nutrition, burst training, strength training and
environment to achieve success. For more information surrounding Burn
Boot Camp or its franchise opportunities, visit www.burnbootcamp.com
or www.burnbootcamp.com/franchise.

Contacts

Fishman Public Relations
Toni Lewin, 847-945-1300
tlewin@fishmanpr.com

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