Business Wire has signed a year-long agreement with the Hispanic Public Relations Association (HPRA), to support the organizations mission and activities — to advance the careers of Hispanics in the field of communications by empowering them through leadership skills, professional development, mentoring and career advancement.
Danny Selnick, Business Wires Vice President for LatinoWire said: We are extremely proud to support the Hispanic Public Relations Association and are committed to helping bring new and expanded avenues of educational support to HPRAs growing membership. Right now were helping HPRA to get the word out about its annual PRemio Awards for best public relations campaigns that target the Hispanic market. Well also be working with HPRA to hold national Webinars on various topics of interest to Hispanic communicators as well as co-branded events.
Business Wire works with many non-profit organizations like HPRA to help advance communication professionals and to provide valuable resources and workshops. David Henry, HPRAs president, said, We are excited to have Business Wire and LatinoWire as one of our sponsors. Their support helps HPRA as we continue to grow and advance the field of Hispanic PR and acknowledge our peers through our upcoming PRemios Awards. HPRA provides scholarships to Hispanic students pursuing a career in Public Relations and related communications fields attending accredited four-year universities. In the last 28 years, HPRA-LA has awarded more than $225,000 in scholarships to Hispanic students pursuing a career in communications. Internship opportunities are also made available to scholarship recipients.
About Business Wire:
Business Wire, a Berkshire Hathaway company, is the global leader in press release distribution and regulatory disclosure. Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms and provide audience analysis that improves engagement with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources, while boosting SEO and social media engagement via its multi-patented simultaneous NX Network. Business Wire has more than 30 bureaus worldwide to securely meet the varying needs of communications professionals and news consumers.
LatinoWire offers unparalleled reach to more than 1,200 Hispanic media and directly to the Hispanic community that goes online looking for news. News is issued in Spanish and English and is anchored by our partnership with impreMedia, the leading Hispanic news and information company in the U.S.
About the Hispanic Public Relations Association (HPRA):
The Hispanic Public Relations Association (HPRA) is the foremost organization of Hispanic public relations practitioners in the U.S. HPRA is a resource for communications professionals and for individuals seeking Hispanic market expertise. It is dedicated to the recognition and advancement of Hispanics in public relations through year-round programs, professional development seminars and networking. Together with HPRA Los Angeles, the founding chapter established in 1984, HPRA hosts one of the most anticipated annual events and industry awards: the PRemio Awards and Scholarship Gala along with the Campaign of the Year Awards. Over a quarter million dollars in scholarships has been awarded to college and university students of Latino descent pursuing careers in communications.
The National organization meets the needs of the growing number of Hispanic PR practitioners and agencies throughout the U.S. HPRA National, its Chapters and those Chapters information are paving the way for the next phase of growth and evolution in the PR industry, especially in the Hispanic market space. For more information please visit www.hpra-usa.org.