Citizens Bank Names Lamont Young Head of Digital

PROVIDENCE, R.I.–(BUSINESS WIRE)–Citizens
Bank
recently announced the appointment of Lamont Young as Head of
Digital. Young will also continue to manage his existing
responsibilities for Multi-Channel Marketing. With more than 20 years of
digital and marketing experience in the consumer goods and financial
services industries, Young will oversee Citizens strategic investments
in digital, online and mobile banking, digital marketing, user
experience and social media. Young was also named to the Executive
Committee for Citizens Consumer Bank.

“Our digital capabilities are increasingly important to our customers
and to our businesses,” said Beth Johnson, chief marketing officer and
head of Consumer strategy for Citizens. “To meet our customers’ evolving
needs, we are continuing to optimize our digital strategy and
distribution capabilities to enable them to able to bank when, where and
how they want. Lamont’s breadth of experience in digital and marketing
will be pivotal to helping us move forward in this space.”

Prior to assuming his new role, Young served as senior vice president of
digital and direct marketing, a position he held since joining Citizens
in 2012. Previously, Young held several leadership positions with Bank
of America in digital sales, digital media, and content development.
Before joining Bank of America, Young founded a firm that provided web
and design services to small business. Young earned his BS in Marketing
from Penn State University and his Master of Business Administration
from Winthrop University.

Young is a member of several organizations including Omega Psi Phi
Fraternity, the American Marketing Association, the Consumer Bankers
Association Digital Committee and the National Association of Black
MBA’s.

To learn more about Citizens Bank, customers can call the 24/7 customer
contact center at 1-800-922-9999, Like the bank on Facebook,
follow the bank on Twitter
and Instagram
or visit the Citizens
Bank
website.

About Citizens Financial Group, Inc.
Citizens
Financial Group, Inc. is one of the nation’s oldest and largest
financial institutions, with $145.2 billion in assets as of June 30,
2016. Headquartered in Providence, Rhode Island, Citizens offers a broad
range of retail and commercial banking products and services to
individuals, small businesses, middle-market companies, large
corporations and institutions. In Consumer Banking, Citizens helps its
retail customers “bank better” with mobile and online banking, a 24/7
customer contact center and the convenience of approximately 3,200 ATMs
and approximately 1,200 Citizens Bank branches in 11 states in the New
England, Mid-Atlantic and Midwest regions. Citizens also provides
mortgage lending, auto lending, student lending and commercial banking
services in select markets nationwide. In Commercial Banking, Citizens
offers corporate, institutional and not-for-profit clients a full range
of wholesale banking products and services including lending and
deposits, capital markets, treasury services, foreign exchange and
interest hedging, leasing and asset finance, specialty finance and trade
finance. Citizens operates through its subsidiaries Citizens Bank, N.A.,
and Citizens Bank of Pennsylvania as Citizens Bank, Citizens Commercial
Banking and Citizens One. Additional information about Citizens and its
full line of products and services can be found at www.citizensbank.com.

Contacts

Citizens Financial Group, Inc.
Steve Sylven, 781-471-1481