DirectBuy Continues Shopping Experience Transformation with New App
MERRILLVILLE, Ind.–(BUSINESS WIRE)–DirectBuy,
the buying club that provides members with exclusive access to over a
million products from hundreds of brands without hidden retail markup,
is continuing its focus on improving member experience with the launch
of their new My DirectBuy mobile app.
The My DirectBuy app for iOS and Android devices provides DirectBuy
members instant and mobile connection with the unique shopping
experience of DirectBuy. Members can now search for products, browse
promotions like DirectBuy’s Club Exclusives, place and track orders on
the companion My DirectBuy website, ultimately bringing the convenience
of brick and mortar shopping to the member’s pocket.
The most revolutionary feature of the My DirectBuy app is the exclusive
“I Want That!” feature, which allows members to upload product photos
taken from anywhere – the internet, a hotel lobby, someone’s house or a
magazine – to receive details on DirectBuy’s exact or similar product
offerings from its Concierge Shopping team. Product recommendations are
usually delivered within the hour, often even sooner.
“It was important we focus on mobile to further enhance shopping
experiences since nearly half of our members use mobile devices to shop
our merchandise,” said Ted Fay, Senior Director of Digital Marketing for
DirectBuy. “Our mobile shopping app gives members instant access to
DirectBuy’s savings, service and selection and allows us to always be
where the member may need us.”
The free My DirectBuy app is now available for DirectBuy members in the
Apple App Store and Google Play.
DirectBuy is also offering non-members the opportunity to experience the
new member site and the My DirectBuy app by offering free 30-day
memberships by visiting MyDirectBuy.com.
DirectBuy members can also experience the company’s newly launched My
DirectBuy website by logging in at DirectBuy.com.
About DirectBuy
DirectBuy provides its members with outstanding savings, service and
selection. DirectBuy members pay confidential dealer prices with no
hidden retail markup. Combined with an amazing selection of products,
the company’s commitment to service excellence ensures members have
access to unparalleled quality and choice while being guided by experts
in purchasing and design.
DirectBuy members select from over 1 million products from 700 popular
brands in the U.S. and 500 in Canada while being provided
lifestyle-enhancing benefits including travel packages, home improvement
products and services, and much more. For more information on DirectBuy,
visit DirectBuy.com.
Contacts
Dittoe PR for DirectBuy
Ashley Eggert, 317-202-2280 XT 15
ashley@dittoepr.com
