DJ Khaled, Gabrielle Union, Birdman, Jermaine Dupri, Angie Martinez and More Join the 2016 BET Experience @ L.A. LIVE Presented by Coca-Cola® for “Genius Talks” Series Sponsored by AT&T

FLOYD MAYWEATHER, MEEK MILL, SNOOP DOGG, NICK CANNON, RAE SREMMURD,
THE GAME, OMARION, WALE AND MORE LEAD ALL-STAR LINEUP OF TALENT
CONFIRMED FOR THE CELEBRITY BASKETBALL GAME PRESENTED BY SPRITE®, BETX
MAIN STAGE SPONSORED BY JG WENTWORTH, BET MUSIC STAGE SPONSORED BY
NISSAN AND COCA-COLA® MUSIC STUDIO

BET EXPERIENCE AT L.A. LIVE TAKES PLACE JUNE 23-26, 2016

THE FREE BET EXPERIENCE FAN FEST TAKES PLACE AT THE LOS ANGELES
CONVENTION CENTER SATURDAY AND SUNDAY

#BETX

LOS ANGELES–(BUSINESS WIRE)–Today, BET NETWORKS and AEG announced panelists for the
2016 “Genius Talks” series sponsored by AT&T taking place at the BET
Experience @ L.A. LIVE presented by Coca-Cola®. Top industry icons
including DJ Khaled, Snoop Dogg, Gabrielle Union, Birdman,
Jermaine Dupri, Angie Martinez
and more will take part in a series
of thought-provoking Q&A’s and panels speaking to fans about success,
the entertainment industry and building empires, introduced by
television personality Janell Snowden on Saturday, June 25, 2016
and Sunday, June 26, 2016.

The first of the “Genius Talks” kicks off Saturday afternoon with DJ
Khaled
and his keys to genius, hosted by ESPN’s “His & Hers” host, Michael
Smith.
The talks continue with “Being Mary Jane” actress Gabrielle
Union
in conversation with writer, professor, television host, and
political commentator Melissa Harris-Perry. Saturday wraps with
“The Moguls.” The star-studded panel featuring industry heavy hitters
and the cast of BET’s “Music Moguls,” which premieres June 28 at 9:00 PM
ET, will include Snoop Dogg, Birdman, and Jermaine Dupri and
will be moderated by New York Times best-selling
author and multimedia personality, Angie Martinez. Sunday’s
“Genius Talks” includes DeVon Franklin (Author, “The Wait” and
“Produced by Faith”) in conversation with GRAMMY award-winning,
game-changer, and gospel music royalty, Kirk Franklin discussing
uplifting your genius.

The BET Experience “Genius Talks” series sponsored by AT&T will take
place at the Los Angeles Convention Center, adjacent to L.A. Live, on
Saturday, June 25, from 2:45 p.m. PDT – 7:00 p.m. PDT and Sunday, June
26 from 1:30 p.m. PDT – 3:00 p.m. PDT. Entry will be on a first come,
first served basis.

Detailed schedule for the BET Experience “Genius Talks” series is as
follows:

Saturday

4:00 p.m. PDT: DJ Khaled’s Keys to Genius – Hosted by Michael Smith

DJ, producer, and hip-hop megastar DJ Khaled found another level of
success in 2015 when he became a leading social media personality and
motivational thought-leader. Be there as he shares his keys to genius,
personal branding and reinvention with host ESPN’s own Michael Smith
(ESPN’s “His & Hers”).

5:30 p.m. PDT: State of the Union: Black Women in Hollywood
– Hosted by Melissa Harris-Perry

Join Melissa Harris-Perry as she talks to “Being Mary Jane” and “Birth
of a Nation” actress Gabrielle Union about the need for strong black
female leads in Hollywood and the challenges women of color face in
front of and behind the camera.

7:00 p.m. PDT: The Moguls – Hosted by Angie Martinez

From setting trends to making bank, these industry Moguls have built
successful empires while helping to shape both the sound and culture of
a generation. Don’t miss New York Times best-selling author and
multimedia personality Angie Martinez, in conversation with Snoop Dogg,
Birdman, and Jermaine Dupri.

Sunday

1:30 p.m. PDT: Uplifting Your Genius with Kirk Franklin – Hosted by
DeVon Franklin

Join DeVon Franklin (Author, “The Wait” and “Produced by Faith”) in
conversation with GRAMMY award-winning, game-changer and gospel music
royalty, Kirk Franklin as they discuss how Kirk discovered his genius
and draws on it in everyday life and beyond.

Also on Saturday from 6:00-8:00 p.m., Nick Cannon & the “Wild N’ Out”
crew are bringing their “WILD STYLE” to BETX. In a special BETX edition
of the crowd pleaser “Wild ’N Out Presents: Wildstyle Rap Battle,”
five teams of two will bar up and go head to head. The cast of heavy
hitters joining Nick include Chico Bean, Karlous Williams, DC
Young Fly
, Timothy Delaghetto, DoBoy, Charlie Clips,
and Conceited. They are all primed, prepped, and ready to step
into the rap battleground and wild out as only they can.

Sunday will also feature a special event with former Los Angeles Laker Metta
World Peace
and Olympic gold medalist and WNBA vet Chamique
Holdsclaw
titled, “BET News Presents: Mental Health in the Black
Community.”
In collaboration with the U.S. Department of Health and
Human Services Office on Women’s Health, this will be an in-depth
discussion centering on the issue of mental health, the stigmas and
concerns of the Black community, and the pressures of modern living. The
event will take place from 3:00-4:00 p.m.

Also on Sunday, fans will truly be moved by the BET Experience Gospel
Showcase
. The BETX Main Stage event will include soul
stirring performances by Tasha Cobbs, Tye Tribbett, Anthony
Brown & Group Therapy
, Tim Bowman Jr., and Ezekiel
all hosted by DeVon Franklin. With GRAMMY award-winning artists,
celebrities and surprise guests, this is sure to be a day of inspiration
that should not be missed!

On Saturday, June 25 and Sunday, June 26, fans will be able to attend
free concerts all afternoon and into the evening, with performances from
heavy hitters and hot new artists including Desiigner, Fat Joe &
Remy Ma
, O.T. GenasisKevin Gates, Les Twins, Rae
Sremmurd, Dreezy, Unlocking the Truth, Jay Watts, AKA
 and more, on
the BETX Main Stage. New artists Bibi Bourelly, BJ the Chicago
Kid
and Ro James will be performing on the BETX Music
stage sponsored by Nissan. In addition, up-and-coming artists Kodie
Shane
Jacquees, Chloe x Halle, Jovanie, Detroit
Che, Mindless Behavior
and Candice Boyd will be
taking the stage at the Coca-Cola® Music Studio.

Participants in Saturday’s hot ticket Celebrity Basketball Game
Presented by Sprite® include Floyd Mayweather, Meek Mill, Snoop
Dogg, Nick Cannon, Omarion, Wale, The Game, Desiigner
and
“Black-ish” stars Miles Brown and Marsai Martin,
alongside ESPN guest
announcers Jemele Hill and Michael Smith. Additional
talent participating in the game include O.T. Genasis, Silento,
Lecrae, Syd Tha Kyd (The Internet), Doug Christie, Guy Dupuy, Marcellus
Wiley, Kenny Dobbs, Lil Durk, Rotimi, Erica Ash
and Young
Greatness
. Tip off for the Celebrity Basketball Game presented by
Sprite® takes place at 1:00 p.m. PDT and will be streamed LIVE to fans
at home on www.bet.com.

As previously announced, BET Networks will make its return to Los
Angeles for the 4-day music, comedy and entertainment festival, the BET
Experience at L.A. LIVE presented by Coca-Cola®, June 23 – 26, 2016.
Teaming up with AEG, one of the leading entertainment companies in the
world and developer/operator of L.A. LIVE and STAPLES Center, the BET
Experience at L.A. LIVE presented by Coca-Cola® will feature some of
today’s hottest artists including Lil Wayne, 2 Chainz, Fetty Wap,
A$AP Ferg, Usher, Bryson Tiller, Katt Williams, Mike Epps, Metro Boomin,
The Roots & Friends, Ty Dolla $ign, Kehlani
and more. The four
day event will showcase the best in music, comedy concerts, entertaining
and interactive activations at the FREE fan festival, “106 & PARK”
tapings, seminars and celebrity appearances.

VIP Packages for the BET Experience weekend are now on-sale. In addition
to VIP amenities throughout the weekend and incredible seats for STAPLES
Center shows, three levels of BETX VIP Packages offer guests the only
opportunity to purchase tickets to the highly anticipated BET Awards,
broadcast live from Microsoft Theater. The 1,000+ VIP Packages sold out
in 2015, so guests are encouraged to purchase now before the allotment
is depleted. Full package amenities and pricing for the Diamond,
Platinum and Gold VIP Packages can be found by visiting BETExperience.com or
by calling (877) 234-8425.

General tickets for the BET Experience at L.A. LIVE presented by
Coca-Cola® are now on sale. Single day STAPLES Center show tickets are
priced as low as $49.50, while 3-day STAPLES Center concert ticket
packages start at $148.50. Tickets will be available at http://www.axs.com/betexperience.

Download the BETX ’16 app powered by AT&T, the #1 source for everything
BETX, including real-time event updates, full schedules, daily prizes,
live streams and much more. Follow BET Experience on Twitter
@betexperience for the latest and greatest and join the conversation by
using #BETX. Feel free to also check us out online at BETExperience.com.

ABOUT BET NETWORKS

BET Networks, a subsidiary of Viacom Inc. (NASDAQ: VIA, VIA.B), is the
nation’s leading provider of quality entertainment, music, news and
public affairs television programming for the African-American audience.
The primary BET channel reaches more than 90 million households and can
be seen in the United States, Canada, the Caribbean, the United Kingdom
and sub-Saharan Africa. BET is the dominant African-American consumer
brand with a diverse group of business extensions: BET.com,
a leading Internet destination for Black entertainment, music, culture,
and news; CENTRIC, a 24-hour entertainment network targeting the
African-American Woman; BET Music Networks – BET Jams, BET Soul and BET
Gospel; BET Home Entertainment; BET Live, BET’s growing festival
business; BET Mobile, which provides ringtones, games and video content
for wireless devices; and BET International, which operates BET around
the globe.

BET EXPERIENCE AT L.A. LIVE PRESENTED BY COCA-COLA®

BET Networks, an entertainment powerhouse, and AEG, the world’s leading
sports and live entertainment company and developer/operator of L.A.
LIVE, have teamed up once again to create the BET EXPERIENCE AT L.A.
LIVE (BETX), June 23 – 26, 2016 presented by Coca-Cola®. This four-day
festival will be filled with music and comedy concerts taking place at
The Novo by Microsoft and STAPLES Center; FREE BET Fan Fest at the Los
Angeles Convention Center including seminars, celebrity basketball
games, celebrity meet & greets; and other special appearances. The
weekend will be capped off with the “BET Awards” on Sunday, June 26,
2016 at Microsoft Theater.

About AEG

AEG is the world’s leading sports and live entertainment company. AEG, a
wholly owned subsidiary of The Anschutz Corporation, owns, operates or
consults with a collection of companies including over 100 of the
world’s preeminent facilities such as STAPLES Center (Los Angeles, CA),
StubHub Center (Carson, CA), PlayStation Theater (Times Square, New
York), Mercedes-Benz Arena (Shanghai, China), Qudos Bank Arena (Sydney,
Australia), Mercedes-Benz Arena (Berlin, Germany), and The O2 arena and
entertainment district (London, England). Developed by AEG, L.A. LIVE is
a 4 million square foot / $2.5 billion downtown Los Angeles sports, &
entertainment district featuring Microsoft Theater and a 54-story,
1001-room convention “headquarters” destination. In addition to
overseeing privately held management shares of the Los Angeles Lakers,
assets of AEG Sports include
franchises such as the LA Kings, LA Galaxy and the Amgen Tour of
California cycling stage race. Along with AEG
Facilities
, other global divisions include AEG
Live
, the world’s second largest concert promotion and touring
companies comprised of touring, festival, exhibition, broadcast,
merchandise and special event divisions and AEG
Global Partnerships
, responsible for worldwide sales and
servicing of sponsorships, naming rights and other strategic
partnerships. In 2010, AEG launched its AEG 1EARTH environmental program
featuring the industry’s first sustainability report while in 2011, AEG
introduced AXS a comprehensive entertainment platform serving as the
company’s primary consumer brand including AXS Ticketing which provides
fans the opportunity to purchase tickets directly from their favorite
venues via a user-friendly ticketing interface, Examiner.com and
the AXS TV network, a linear cable channel focusing on live
entertainment and lifestyle programming available in nearly 40 million
homes. AEG’s European headquarters are located in London. Global
headquarters are in Los Angeles. For more information, visit: www.aegworldwide.com.

Follow us on @BET_PR @BETExperience

Contacts

BET NETWORKS
Danielle Spigner-Davis, 212-205-3028
Danielle.Spigner@bet.net
or
Terrece
Walker, 212-205-3264
Terrece.Walker@bet.net
or
DKC
PUBLIC RELATIONS
310-280-.2014
BET@dkcnews.com

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