Ford and Hispanic Federation Kick Off Fifth Year of the New York Hunger Relief Campaign

  • Ford Motor Company Fund and the Hispanic Federation have joined forces
    for the Lucha Contra El Hambre initiative to feed New York’s
    most underserved Latino communities
  • Lucha Contra El Hambre has provided more than 325,000 meals to
    needy families living in New York
  • Ford Fund participates in a wide range of hunger relief programs
    across the United States, and over the past six has served six million
    meals through a network of more than 50 mobile food pantry vehicles.

NEW YORK–(BUSINESS WIRE)–Ford Motor Company Fund, in partnership with the Hispanic Federation,
today launched a hunger-relief effort, Lucha Contra El Hambre, to
boost food support to needy families at two food distribution events,
the Puerto Rican Family Institute in Manhattan and Sure We Can in
Brooklyn. More than 4,000 pounds of food will be distributed to provide
an estimated 1,350 meals for families in those areas. Since its
inception in 2011, Lucha Contra El Hambre has provided more than
325,000 meals to Latinos living in some of New York’s most underserved
communities.

“Hispanic Federation is grateful for Ford Motor Company Fund’s
pioneering commitment to fighting hunger in Latino neighborhoods across
New York, and in Central Florida, where we have recently expanded our
reach,” said José Calderón, president, Hispanic Federation. “Thanks to
their generous support, we have been able to restock the food pantries
at 13 of our nonprofit agencies and feed tens of thousands of Latino
families each holiday season over the past five years.”

The annual Lucha Contra El Hambre initiative also includes the
activation of an extensive food drive throughout New York neighborhoods
during the holiday season. Central to this phase of the campaign is a
Transit Connect van donated by Ford to the Hispanic Federation. The
small cargo van, ideal for urban settings like New York City, provides
the Hispanic Federation with greater mobility across the region. During
the next five weeks, the van will stop at numerous different locations
to pick up collected food.

“Food insecurity is a sad reality in our community,” said Joe Avila,
community outreach manager, Ford Motor Company Fund. “Ford will continue
to address this serious issue and is proud to strengthen our partnership
with the Hispanic Federation to provide these much-needed meals to those
who would otherwise go hungry.”

Ford Fund participates in a wide range of hunger relief programs across
the United States, and over the past six has served six million meals
through a network of more than 50 mobile food pantry vehicles. These
vehicles enable food banks to collect food and grocery donations
received from retail stores, farmers and manufacturers and get it to
people facing hunger.

The New York effort is part of a wider participation by Ford Motor
Company Fund and Ford to assist hunger-relief organizations serve
millions of meals across the U.S. This year Lucha Contra El Hambre efforts
included a food distribution event in Central Florida in response to the
tens of thousands of families who have relocated there due to the
economic crisis in Puerto Rico, and who are now facing food insecurities
as they struggle to find jobs.

Thanks to the Lucha Contra El Hambre hunger relief initiative,
the following Hispanic Federation partner agencies will receive food:

1. Coalition for Hispanic Family Services
2. Comunilife
3.
Davidson Community Center
4. Puerto Rican Family Institute
5.
Spanish Speaking Elderly Council (RAICES)
6. South Bronx Action
Group / Nos Quedamos
7. Southside United Housing Development
Funding Corp. (Los Sures)
8. Hispanic Resource Center of Larchmont
and Mamaroneck
9. Circulo de la Hispanidad, Inc.
10. Adelante
of Suffolk County
11. Hispanic Brotherhood
12. The HopeLine
13.
Sure We Can

Those interested in becoming a collection site and helping to bring
relief to those who need it most, please contact 1(866)HF AYUDA / 1
(866) 432-9832. To learn more about Lucha Contra El Hambre visit www.hispanicfederation.org.

About Ford Motor Company Fund and Community Services

Ford Motor Company Fund and Community Services works with community
partners to advance driving safety, education and community life. Ford
Motor Company Fund has operated for more than 60 years with ongoing
funding from Ford Motor Company. Ford Driving Skills for Life teaches
new drivers through a variety of hands-on and interactive methods.
Innovation in education is encouraged through programs that enhance high
school learning and provide college scholarships and university grants.
Through Ford Volunteer Corps, more than 25,000 Ford employees and
retirees each year work on projects that better their communities in 30
countries. For more information, visit
http://community.ford.com.

About Hispanic Federation

The Hispanic Federation is a service-oriented membership organization
of nearly 100 Latino health and human service agencies dedicated to
promote the social, political and economic well-being of the Latino
community. The Federation provides a wide-range of services geared
towards strengthening Hispanic families and supporting Latino
institutions serving over two million Hispanics living in the Northeast
region.

For news releases, related materials and high-resolution photos and
video, visit www.media.ford.com.

Contacts

on behalf of Ford Fund
Maria Ibañez, 703-807-0500
mi@comunicad.com
or
Hispanic
Federation
Miranda Barbot, 347-678-1686
mbarbot@hispanicfederation.org