HONG KONG–(BUSINESS WIRE)–Despite economic downturn in retail sales, premium B2B gifting seems to
be immune to the slow down in the retail sector. Gift Hampers HK, a
premium hamper specialist, is experiencing a boom during this Mid Autumn
Mid Autumn Festival traditionally see companies gifting fruit gift
baskets with moon cakes to their business partners and customers. This
year Gift Hampers HK has seen its sales double with corporate customer
growth in its premium categories.
“The premium end of B2B gifting has been immune to the slow down in the
retail sector and sales has consistently grown more than double year on
year,” said founder Justin Chung, “demand for gifting within traditional
gifting periods remains strong.”
Gift Hampers HK’s strategy in product differentiation and focus in the
premium market has seen its strategy pay off. “Customers want to gift
their clients something that impresses because impression lasts,” says
Justin Chung, “this year, we have launched Hong Kong’s most expensive
mid autumn gifts; priced at just under HK$10,000 for those who are
looking to gift something more extravagant.”
Gift Hampers HK has also seen substantial growth in online B2B sales and
is evident that companies are shifting their B2B purchasing behavior
from traditional brick and mortar purchases to online. The company has
recently had to redesign its website to cater for customers who require
delivery to multiple addresses. “Our record is making a delivery every
60 seconds in Hong Kong and our system must be able to handle that.”
says Justin Chung.
About Gifts Hampers HK
in 2012, Gift Hampers HK stands out easily as Hong Kong’s premium hamper
specialist. Each distinctive and signature basket caters to all needs
and occasions, and contains only the highest quality collection of
specially selected, beautiful, imaginative, quirky and often
difficult-to-source gifts and gourmet treats that symbolize luxury.
For more information about Mid Autumn gift hampers, please visit http://bit.ly/1JNsJMl.