JAKKS Pacific Launches Cuppatinis™ Toys, Webisodes and App

Adorable Characters Transform into Delightful Teacups and Capture
Imaginations!

SANTA MONICA, Calif.–(BUSINESS WIRE)–Leading U.S. toymaker JAKKS Pacific, Inc. (NASDAQ: JAKK) kicks off 2017
with the launch of Cuppatinis™, a line of 3.5-inch dolls that children
can transform from adorable dolls into beautiful teacups and back again.

“Kids will love hosting their own tea parties with Cuppatinis™ dolls.
These magical dolls transform from dolls to teacups with a simple flip
of their skirts. It is a two-in-one tea party waiting to happen,” said
Jill Nordquist, SVP Marketing, JAKKS Pacific.

Available now exclusively to Walmart throughout the U.S. and Canada,
kids will be introduced to Cha Cha Chai, Carmela la Crème, Rose
Hippensip, Mocha Lisa, Lola Vander, and Jasmint. In addition to the
dolls and accessories, The Cuppatinis™ Spin Tea Party Playset will be
available at launch.

Kids can also watch new Cuppatinis™ webisodes on the JAKKS
Pacific YouTube channel as well as engage in four different modes of
play with The Cuppatinis™ Tea Party interactive app. There they can play
Tea Party, Dress Up, Games, and Crafts. The Cuppatinis™ Tea Party app is
free to download and available on Android
and iOS.

Primarily targeted to girls ages 4 and older, Cuppatinis™ dolls will
retail at $5.99 MSRP for a single doll, and $9.99 MSRP for a single doll
with an accessory tea table or tea cart. In addition, The Cuppatinis™
Spin Tea Party Playset will retail for $19.99 MSRP and will include one
Jasmint doll.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer, manufacturer
and marketer of toys and consumer products sold throughout the world,
with its headquarters in Santa Monica, California. JAKKS Pacific’s
popular proprietary brands include BIG-FIGS™, XPV®, Max Tow™ and
Friends, Disguise®, Moose Mountain®, Funnoodle®, Maui®, Kids Only!®; a
wide range of entertainment-inspired products featuring premier licensed
properties; and C’est Moi™, a skincare and performance make-up brand.
Through JAKKS Cares, the company’s commitment to philanthropy, JAKKS is
helping to make a positive impact on the lives of children. Visit us at www.jakks.com and
follow us on Instagram (@jakkstoys),
Twitter (@jakkstoys)
and Facebook (JAKKS
Pacific).

©2017 JAKKS Pacific, Inc. All rights reserved.

Contacts

JAKKS Pacific, Inc.
Rachel H. Griffin, 424-268-9553
Sr.
Director, Public Relations
RGriffin@jakks.net