Leading U.S.-Based In-Home Health Care Franchise Enters First International Market

Industry Veteran Spends Career Bringing Brands to Canada, Looks to
Develop 65 BrightStar Care Locations Across Country by 2022

CHICAGO–(BUSINESS WIRE)–As a result of the development of a vast network of programs and
services that help ensure the well-being and high quality of life for
seniors over the last half-century, Canadians are now seeing the highest
life expectancy rate in history. Capitalizing on the need for quality,
in-home health care services for this emergent aging population, BrightStar
Care
, a private duty home care and medical staffing franchise with
more than 300 locations in the United States, today announced the
signing of a master franchisee to expand into Canada.


Master franchisee Michael Shneer will lead BrightStar Care’s expansion
throughout Canada. An accomplished master franchisee who has introduced
three other American franchises to Canada, Michael plans to bring 65
locations across all 10 Provinces in the next 5 years. Shneer will own
and operate the first Canadian location, which will open in North York,
Toronto, next month. Shneer will begin to develop the territories
through sub-franchising in 2017. Shneer stated “we are already starting
to see franchise interest in the brand here in Canada and are excited to
bring this higher standard of care to Canadians from coast to coast.”

The agreement with BrightStar Care marks Shneer’s fourth endeavor as a
master franchisee. Shneer, who spent the majority of his career bringing
American brands to Canada, has previously developed and grown
high-profile concepts such as Menchie’s Frozen Yogurt, Party City and
Nutri/System Weight Loss throughout Canada.

“The demographics of Canada are extremely similar to that of the United
States, especially with the 65 and older population, so it was natural
decision for us to begin our global expansion with Canada,” said Anthony
Padulo, Executive Vice President for BrightStar Care Global Franchise
Development. “We have ambitious development plans for Canada, and we are
excited to have Michael and his team lead the way.”

The BrightStar Care brand is unique among private duty home care
providers in its commitment and ability to deliver the highest standard
of care. Each franchise location employs a Registered Nurse Director of
Nursing who creates unique, personalized plans of care for each client
and oversees the professional care teams of well qualified, experienced
caregivers who deliver expert, compassionate and personal care.

“BrightStar Care stood out to me because of the higher standard of care
that is ensured by the Director of Nursing, who oversees all of the care
within each agency,” said Shneer. “In a highly competitive industry,
these standards are not mandatory, so BrightStar Care raises the bar and
offers a quality of care beyond that of the competition. The in-home
care industry is booming globally as the demand for quality care is
increasing, and I see great opportunity for growth of this franchise
concept in Canada.”

BrightStar Care offers both medical and non-medical private duty home
care services. In addition to the active role of the Registered Nurse
Director of Nursing, BrightStar Care locations are required to obtain
and maintain Joint Commission Accreditation. The Joint Commission is an
internationally recognized healthcare-quality organization with rigorous
standards. For the fourth year in a row, The Joint Commission recognized
BrightStar Care as an Enterprise Champion for Quality. BrightStar Care
is the only national home care franchise to earn this recognition four
years in a row. The company began franchising in 2005, and has grown to
nearly a $400-million company with more than 300 locations nationwide.
BrightStar Care plans to add another 50 new franchise units across the
U.S. in 2016.

About BrightStar Care

Based in Chicago, BrightStar Care is a national private duty home care
and medical staffing franchise with more than 300 locations that can
provide medical and non-medical services to clients within their homes,
as well as supplemental care staff to corporate clients. BrightStar Care
professional nurses and caregivers deliver expert, compassionate, and
personal care 24 hours a day, 7 days a week. Each BrightStar Care
location is required to pursue Joint Commission Accreditation.
BrightStar Care received The Joint Commission’s Enterprise Champion for
Quality award and is committed to having each of its agencies comply
with Joint Commission standards. BrightStar Care uses the nationally
known patient satisfaction survey company Press Ganey to measure client
satisfaction and is proud that nine out of 10 clients would recommend
BrightStar Care to a friend or family member. For more information on
BrightStar Care please visit brightstarcare.com;
to find out more about BrightStar Franchising, visit www.brightstarfranchise.com.

Contacts

Fishman Public Relations
Julianne Kennelly, (847) 945-1300 x239
jkennelly@fishmanpr.com