Macy’s Introduces Award-Winning Home Helpers from Inventor and Entrepreneur Joy Mangano

Known for innovative products that make people’s lives easier, Joy
will be carried in Macy’s stores and on macys.com starting January 2016

Joy to appear at Macy’s Herald Square on January 9

NEW YORK–(BUSINESS WIRE)–Launching on Jan. 9, the award-winning Joy brand will join the roster of
Macy’s Home Store, offering innovative products that make a difference
and simplify everyday challenges. Fueled by the breakout success of her
first product, the Miracle Mop®, Mangano has spent the last
30 years creating solutions that make people’s lives easier, which
inspired the star-studded film, “Joy,” by 20th Century Fox
that released on Christmas Day.


The product line at Macy’s will include Miracle Mop®,
Huggable Hangers®, My Little Steamer®, Better
Beauty Case, MemoryCloud Pillow, and Forever Fragrant® Vase
and Sticks. Joy will make an appearance at Macy’s Herald Square store in
New York City on Jan. 9 – the day the brand launches nationwide.

“The Joy brand embodies everything we look for when considering the best
home assortment for our customers,” said Martine Reardon, Macy’s chief
marketing officer. “Joy’s innovative products have helped make home
tasks easier for three decades, making her a true leader in the
industry. We are thrilled to embark on this new partnership and to bring
this product to our customers in Macy’s stores and on macys.com.”

An expert in designing, inventing and marketing innovative products for
live content retailer HSN for more than 15 years, Joy holds more than
100 patents and trademarks.

“I couldn’t be more thrilled to bring my products to Macy’s,” said Joy
Mangano, “There is something magical about shopping at Macy’s and I know
customers are going to experience that same magic when they discover my
products in their stores nationwide.”

The collection starts at $29.99 and will be available in Macy’s stores
nationwide and on macys.com. For Joy’s videos and tips, please visit
macys.com/joymangano.

About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc. (NYSE:M), delivers
fashion and affordable luxury to customers at approximately 775
locations in 45 states, the District of Columbia, Puerto Rico and Guam,
as well as to customers in the U.S. and more than 100 international
destinations through its leading online store at macys.com. Via its
stores, e-commerce site, mobile and social platforms, Macy’s offers
distinctive assortments including the most desired family of exclusive
and fashion brands for him, her and home. Macy’s is known for such epic
events as Macy’s 4th of July Fireworks® and the Macy’s
Thanksgiving Day Parade®, as well as spectacular fashion
shows, culinary events, flower shows and celebrity appearances. Macy’s
flagship stores — including Herald Square in New York City, Union
Square in San Francisco, State Street in Chicago, and Dadeland in Miami
and South Coast Plaza in southern California — are known
internationally and are leading destinations for visitors. Building on a
more than 150-year tradition, and with the collective support of
customers and employees, Macy’s helps strengthen communities by
supporting local and national charities giving more than $69 million
each year to help make a difference in the lives of our customers.

For Macy’s media materials, including images and contacts, please visit
our online pressroom at macys.com/pressroom.

About Ingenious Designs LLC

Ingenious Designs LLC (IDL) is a subsidiary of HSN, Inc. and was founded
in 1991 by its president, Joy Mangano. Joy is one of the most recognized
inventors, entrepreneurs and product designers in the industry today and
she is the creator behind innovative products such as the Miracle Mop®,
My Little Steamer®, Huggable Hanger®, Comfort &
Joy Memory Cloud™ Pillow, Forever Fragrant® and the Better
Beauty Case. IDL also manages product lines for icon and celebrated
supermodel IMAN, celebrity chefs Ming Tsai and Lorena Garcia, GRAMMY
Award®-winning producer Randy Jackson, and Four-time GRAMMY
Award®-winner and American Idol judge Keith Urban.

Contacts

Macy’s Media Relations
Holly Thomas, 646-429-5250
holly.thomas@macys.com
or
Macy’s
Media Relations
Tracy Davis, 646-429-7470
tracy.davis@macys.com