Media Advisory: The State of Latino Entrepreneurship Conference Nov. 11

28 Oct 2015, 12:11 PM EDT

Stanford President John Hennessy, Executive Chairman of News Corp
Rupert Murdoch to Discuss Economic Impact of Latino Entrepreneurs

–(BUSINESS WIRE)–Stanford Graduate School of Business:

WHAT:			The Stanford Latino Entrepreneurship Initiative (SLEI), a research
			collaboration between Latino Business Action Network (LBAN,) a 501(c)3
			non-profit, and Stanford University will unveil the most recent data
			available on this segment. This event is free and open to the public. SLEI’s
			research and survey of more than 1,800 Latino-owned businesses nationwide
			revealed insights including:

Sales impact of Latino entrepreneurs exceeds $517 billion, and they
employ more than 2.5 million people.
SLEI projects a gap of $1.2 trillion in sales between where
Latino-owned businesses are today and where they could be, named the
Opportunity Gap.
SLEI projects a total of 10+ million Latino-owned businesses by 2060.
Latino-owned businesses are more likely to be family-owned vs
non-Latino businesses. More than 90 percent of Latino businesses
are held under family ownership.
Latino-owned businesses have a diverse customer base, and contrary to
perception, only a small percentage service mostly Latino customers.
The broader market is eagerly embracing Latino-owned business goods
and services.

WHEN:		Wednesday, Nov. 11
		10:00 a.m. PDT

		Members of the news media wishing to attend must RSVP and submit
		credentials via website no later than Friday, Nov. 6.

WHERE:		CEMEX Auditorium, Knight Management Center
		Stanford Graduate School of Business
		655 Knight Way
		Stanford, CA 94305

WHO:		Panelists and speakers include top-level CEOs and other industry and academic
		experts:

Dr. John Hennessy, Stanford University President
Rupert Murdoch, Executive Chairman of News Corporation
Sol Trujillo, Trujillo Group Investments
Garth Saloner, Stanford Graduate School of Business Philip H.
Knight Professor and Dean
Remy Arteaga, Executive Director of LBAN
Jerry I. Porras, Lane Professor of Organizational Behavior and
Change, Emeritus, Stanford Graduate School of Business
Doug Rivers, Senior Fellow at the Hoover Institution and a
professor of political science at Stanford University

WHY:				The Stanford Latino Entrepreneurship Initiative (SLEI) is a Stanford
				University research initiative housed within the Graduate School of
				Business. SLEI, in collaboration with the Latino Business Action Network
				(LBAN), has created a comprehensive database of more than one million
				Latino-owned businesses in order to stimulate more informed policymaking,
				business partnerships, and knowledge and skill development.

Contacts

Stanford Graduate School of Business
Heather Hansen, 650-723-0887
hhansen@stanford.edu
or
Burson-Marsteller
Bradley
Gerber, 305-347-4391
bradley.gerber@bm.com