Michelson Found Animals Launches Fourth Annual Saving Pets Challenge Granting $150,000 to At-Risk Shelter Animals

The monthlong competition encourages animal welfare nonprofits
nationwide to raise money to help reduce shelter euthanasia

LOS ANGELES–(BUSINESS WIRE)–#michelsonfoundanimalsThe
Michelson Found Animals Foundation (Found Animals)
, Inc. is excited
to announce the launch of their fourth annual Saving
Pets Challenge
. This 31-day competition, hosted through the popular
fundraising platform CrowdRise,
has animal welfare organizations across the U.S. competing to raise
money benefiting the ultimate goal of saving pets and reducing shelter
euthanasia. The Saving Pets Challenge begins on Tuesday, May 2, 2017, at
12 p.m. EDT, and concludes on Thursday, June 1, 2017, at 1:59:59 p.m.
EDT. Registration for the challenge will remain open through May 12 at 5
p.m. EDT, and Michelson Found Animals encourages organizations big and
small to get involved.

“While the challenge only began three years ago, we continue to see
increased participation from organizations of all sizes,” said Aimee
Gilbreath, executive director of Michelson Found Animals Foundation. “We
want to set a record for total funds raised during the challenge. With
the weekly bonus challenges, we’ve created new ways throughout the event
for organizations to earn prize money as they work to accomplish our
mutual goal of saving more at-risk pets.”

The top five groups who raise the most money during the Saving Pets
Challenge will be rewarded with cash grants from Found Animals.

  • First place – $50,000
  • Second place – $30,000
  • Third place – $20,000
  • Fourth place – $10,000
  • Fifth place – $5,000

In addition to the grand prizes and the money raised on their own during
the challenge, Found Animals offers weekly Bonus Challenges totaling

“At Found Animals our mission is ‘Saving Pets, Enriching Lives,’ and by
co-hosting this annual competition we are able to have hundreds of
animal welfare organizations be part of that same mission and work
together in achieving the goal of saving pets,” said Dr. Gary Michelson,
founder of Michelson Found Animals Foundation.

For complete rules and details, visit: www.crowdrise.com/SavingPetsChallenge.
For more information on Found Animals, please visit www.FoundAnimals.org.

About Michelson Found Animals

Michelson Found Animals is an independently funded nonprofit foundation
led by business, animal welfare, and medical professionals who develop
innovative solutions that address the underlying causes of pet
homelessness. Major programs address pet adoption, pet microchipping and
registration, low-cost spay neuter services, and sterilization
research. By offering a wealth of educational resources to pet owners
and animal care professionals, Found Animals advances the health and
safety of animals everywhere. Found Animals is funded by Dr. Gary
Michelson and Alya Michelson. Follow our progress online at www.FoundAnimals.org,
or via social media at Facebook,
and YouTube.
For more information on Found Animals Registry: www.found.org.
For more information on Found Animals Adopt & Shop: www.adoptandshop.org.

About CrowdRise:

CrowdRise is the world’s largest crowdfunding platform dedicated
exclusively to charitable fundraising. Used by millions of individuals,
tens of thousands of charities, hundreds of companies, and many of the
most famous artists and athletes in the world, CrowdRise enables people
to creatively leverage their resources and networks to unlock the power
of the crowd to support positive social missions and create massive

Founded by actor Edward Norton, film producer Shauna Robertson, and
Robert and Jeffrey Wolfe, CrowdRise has conceived, implemented and
powered campaigns that have raised hundreds of millions of dollars to
date. For more information visit www.CrowdRise.com.
In January 2017, CrowdRise merged with GoFundMe to offer both people and
organizations the best fundraising tools for any cause they care
passionately about.


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Jamie Baxter, 775-322-4022