Nautilus, Inc. Introduces Premium Model to Popular Bowflex Max Trainer® Line

New Bowflex Max Trainer® M7 Features Enhanced Design and Training

VANCOUVER, Wash.–(BUSINESS WIRE)–February 16, 2016 – Nautilus, Inc. (NYSE: NLS), a leader in innovative
fitness equipment, today announced availability of the new Bowflex Max
Trainer® M7 cardio machine. Designed to meet an overwhelming response to
Nautilus, Inc.’s popular Bowflex Max Trainer product line, this premium
machine combines the movements of an elliptical and stair stepper with
all-new performance-targeted programming to create a one-of-a-kind
cardio workout.

“The Bowflex Max Trainer and its 14-minute interval workout continues to
be one of our top performing at-home cardio solutions,” said Bill
McMahon, Chief Operating Officer, Nautilus, Inc. “The new M7 is a
testament to our commitment to delivering innovative fitness solutions.
It delivers the most intuitive training experience through new targeted
programming which learns and adapts to each user’s fitness level over
time and sets new targets for the user’s workout.”

Key features of the all-new Bowflex Max Trainer M7 include:

  • Low-Impact, High Burn: The Bowflex Max Trainer’s low-impact,
    high-performance motion maximizes each workout by burning up to 2.5
    times the calories of a traditional cardio machine.
  • Fast and Effective: The 14-minute interval workout uses the
    latest science to make every minute count, delivering a workout that
    engages up to 80 percent more upper-body muscle, resulting in a
    full-body workout that doesn’t require spending hours at the gym.
  • Enhanced Features, Innovative Workouts: Users can set, track,
    and monitor progress with the free Max Trainer app, available for both
    iOS and Android. Equipped with enhanced Bluetooth® connectivity, it is
    easier than ever to sync workout results with a mobile device and
    other popular apps, such as Apple Health, Google Fit, MyFitnessPal and
    UA Record.
  • Built-in Total Body Trainer: Supported by the Smart Max™
    feature, the machine learns and adapts to each user’s fitness level
    and goals over time, setting new targets to coach them with
    performance-targeted programming.
  • Get Motivated: Comes equipped with 11 pre-programmed
    workouts and 20 levels of computer-controlled resistance, plus new
    interval and performance training modes. In addition, customize
    any session with the “add time” feature to extend workouts with the
    push of a button.
  • Upgraded Design: Featuring an enhanced dual mode LCD display,
    sculpted dipped handlebars, and stainless steel, performance-grade
    racing pedals to support even the most intense workouts.

Pricing and availability: Available now for direct purchase online, the
Bowflex Max Trainer M7 is priced at $2,499.

For more information, visit:

About Nautilus, Inc. Headquartered in Vancouver, Wash., Nautilus,
. (NYSE: NLS) is a global fitness solutions company that believes
everyone deserves a fit and healthy life. With a brand portfolio
including Bowflex®, Nautilus®, Octane Fitness®, Schwinn® and
Universal®, Nautilus, Inc. develops innovative products to support
healthy living through direct and retail channels as well as in
commercial channels with Octane Fitness® products.


Nautilus, Inc.
Erin Griffin, 360-859-5863
The Hoffman
Kali Bean, 503-580-4645