Nautilus, Inc. Strengthens Brand Portfolio with Enhanced Features,
Interactive Workouts and the World’s First Smart Dumbbells
NEW YORK–(BUSINESS WIRE)–September 29, 2015: Nautilus, Inc. (NYSE: NLS), a leader in innovative
home fitness equipment, today unveiled new strength and cardio products
that span the workout spectrum — from a calorie-scorching walking
regimen to smart weight training to an iconic fitness bike. New
additions to the popular Bowflex® and Schwinn® brands include the
Bowflex® SelectTech® 560 Dumbbells, Bowflex® TreadClimber® TC100 and
TC200 models, and Schwinn® Airdyne® AD Pro Total Fitness Bike.
“We constantly look for new ways to motivate and encourage our customers
in their pursuit of a healthier lifestyle,” said Bill McMahon, chief
operating officer of Nautilus, Inc. “The new products we’re introducing
today offer a more interactive and tailored workout experience than ever
before. Paired with new design and innovative technology to track
workouts, we’re providing our customers with the tools they need to be
stronger and healthier.”
New Fitness Products Re-imagine Cardio and
Bowflex® SelectTech® 560 Dumbbells: Weight Training Just Got Smarter
The Bowflex® SelectTech® 560 Dumbbells are the first-ever smart
dumbbells offering users a fully interactive experience to work out
harder and smarter. An integrated and proprietary 3DTrainer features a
counter that records reps, weight lifted and rep speed, providing users
with an audible cue when they complete each rep properly. The 3DTrainer
app features a library of video exercises and wirelessly transfers data
from their workouts via Bluetooth® Smart technology and automatically
syncs data to iOS and Android devices.
The SelectTech 560 features a unique industrial design, making it more
compact with a smooth, easy weight-changing mechanism in the handle.
Created specifically for in-home use, the innovative design reduces the
number of separate dumbbells from 32 down to only two — maximizing space
for easy storage. The dumbbells will be available for purchase with
extended weight options to further customize a user’s workout experience.
Pricing and availability: Available winter 2015 at $449
Bowflex® TreadClimber® TC100 and TC200: Combining Comfort and
Known for its low-impact, calorie-blasting walking workout, the popular
Bowflex® TreadClimber® machine has gotten a major facelift, with a
complete redesign and enhanced technology. This premiere walking machine
combines the motions of a treadmill, stepper and an elliptical to burn
up to 2.5 times the calories of a treadmill. The new TC200 tracks and
stores up to four users’ data and allows them to set, monitor and track
their personal fitness goals with the free TreadClimber® App with
integrated Bluetooth connectivity. The app automatically shares data
with popular dashboards, including: MyFitnessPal®, Apple Health Kit,
Google Fit and Bowflex Connect.
In addition, both the TC100 and TC200 models feature a new interactive
and fully backlit, high-contrast LCD display, an improved Heart Rate
Zone Light Bar, and a redesigned media shelf with built-in USB charging
port. The machine’s classic compact design makes it perfect for working
out at home.
Pricing and availability: Available fall 2015 at $2199 for the TC100 and
$3299 for the TC200
Schwinn® Airdyne® AD Pro Total Fitness Bike: Revolutionizing the
The new Schwinn® Airdyne® AD Pro Total Fitness Bike leverages the iconic
Schwinn Airdyne Technology™ — its legacy built around the power of
unlimited wind resistance — and takes the technology to the next level.
From the performance engineered, perimeter-weighted flywheel for smooth
startup and cycling, to the proven strength of the splined solid steel
cranks that deliver more power to the pedals, to the moisture-repellent,
double-coated steel body construction, the AD Pro is designed to
withstand the rigors of high intensity training by the most intense
The AD Pro’s commercial-grade components are built to support
multi-user, high workload environments — ranging from the local
CrossFit® affiliated gym to rehabilitation facilities — while the bike’s
compact design also makes it ideal for the ultimate at-home workout
The bike features a revolutionary multi-position handle which offers
users the flexibility to place hands either vertically or horizontally.
The anti-slip foot platforms provide a more robust push off to leverage
more power from every workout. Equipped with an oversize padded seat for
the ultimate comfort, a universal rail and clamp system also gives users
the flexibility to add a custom seat.
The AD Pro allows users to seamlessly and simply tailor the level of
intensity — the more effort given, the more resistance it delivers
through the bike’s smooth, quiet direct drive belt system. In addition,
Schwinn Airdyne Technology blends seamlessly with custom interval
training programs to offer users of all levels uniquely challenging
workouts with metrics like watts, calories, time and distance.
Pricing and availability: Available fall 2015 at $999
About Nautilus Inc. Headquartered in Vancouver, Washington, Nautilus
Inc. (NYSE: NLS) is a global fitness products company providing
innovative, quality solutions to help people achieve a healthy
lifestyle. With a brand portfolio including Nautilus®, Bowflex®,
Schwinn® and Universal®, Nautilus markets innovative fitness products
through Direct and Retail channels.
John Fread, 360-859-5815
Kali Bean, 503-580-4645
John Mills, 646-277-1254