Only 234 Days Left until BlizzCon® 2017!

Blizzard Entertainment’s gaming convention and community celebration
returns to Southern California November 3 and 4

Tickets on sale April 5 and April 8

IRVINE, Calif.–(BUSINESS WIRE)–#BlizzCon–Rally your raid group and find the nearest flight path to Southern
California for BlizzCon®
2017
, returning to the Anaheim Convention Center on November 3 and
4! Tickets to Blizzard Entertainment’s epic gaming convention and
community celebration will be made available on two dates, April 5 and
April 8.


At this year’s event, attendees will get a chance to meet and chat with
Blizzard developers, learn more about upcoming features and content, and
experience their fellow players’ creativity on display through cosplay,
art, and a variety of contests. BlizzCon also serves as center stage for
Blizzard esports activity, with multiple global tournaments culminating
at the show.

“BlizzCon will be here again before we know it, and we’re looking
forward to catching up with the community, taking in the awesome esports
action, and showing everyone what we’ve been working on,” said Mike
Morhaime, CEO and cofounder of Blizzard Entertainment. “We’re already
hard at work making this year’s show an unforgettable experience—we
can’t wait to see everyone there.”

In 2017, BlizzCon attendees can expect:

  • A chance to play the very latest in Blizzard Entertainment games
  • World-class esports competition in Overwatch®, StarCraft
    II
    ®, Hearthstone®, Heroes of the
    Storm
    ®, and World of Warcraft®
  • Epic community contests with exciting prizes
  • Panels and Q&A sessions with Blizzard developers and artists
  • Exclusive BlizzCon souvenirs and merchandise
  • More activities and attractions—keep an eye on www.blizzcon.com
    for updates

The first BlizzCon ticket sale is scheduled to take place Wednesday,
April 5 at 7:00 p.m. PT; the second ticket sale will be on Saturday,
April 8 at 10:00 a.m. PT. Tickets can be purchased for $199 USD each
(plus applicable taxes and fees) through the online ticketing service Universe.
Visit www.blizzcon.com
for complete details.

An exclusive pre-BlizzCon dinner to benefit Children’s
Hospital of Orange County
 will take place the evening of Thursday,
November 2, and those who attend will have the chance to spend time with
Blizzard developers, artists, and community representatives while
supporting a great cause. A limited number of tickets (which include
BlizzCon admission) will go on sale Wednesday, April 12 at 7:00 p.m. PT,
priced at $750 each, and Blizzard Entertainment will donate the net
proceeds to the hospital.

Once again, gamers around the globe will also have the opportunity to
enjoy BlizzCon from the comfort of home via the Virtual Ticket, which
offers live streaming coverage of the event. More details on the Virtual
Ticket, including pricing, availability, and programming information,
will be announced at a later date.

Prospective BlizzCon attendees can make advance hotel reservations now
and receive special BlizzCon rates by booking through the BlizzCon
hotel website
.

To keep up on the latest BlizzCon 2017 news, visit the official site at www.blizzcon.com.

About Blizzard Entertainment, Inc.

Best known for blockbuster hits including World of Warcraft®Hearthstone®Overwatch®,
the Warcraft®StarCraft®,
and Diablo® franchises, and the multi-franchise Heroes
of the Storm
®, Blizzard Entertainment, Inc. (www.blizzard.com),
a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer
and publisher of entertainment software renowned for creating some of
the industry’s most critically acclaimed games. Blizzard Entertainment’s
track record includes twenty-one #1 games* and multiple Game of the Year
awards. The company’s online-gaming service, Battle.net®, is
one of the largest in the world, with millions of active players.

*Based on internal company records and reports from key distribution
partners.

Cautionary Note Regarding Forward-looking
Statements:
 Information in this press release that involves
Blizzard Entertainment’s expectations, plans, intentions or strategies
regarding the future, including statements about dates, ticket sales and
event plans for BlizzCon 2017 and the features and functionality of the
BlizzCon Virtual Ticket, are forward-looking statements that are not
facts and involve a number of risks and uncertainties. Factors that
could cause Blizzard Entertainment’s actual future results to differ
materially from those expressed in the forward-looking statements set
forth in this release include unanticipated product delays and other
factors identified in the risk factors sections of Activision Blizzard’s
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this release are
based upon information available to Blizzard Entertainment and
Activision Blizzard as of the date of this release, and neither Blizzard
Entertainment nor Activision Blizzard assumes any obligation to update
any such forward-looking statements. Forward-looking statements believed
to be true when made may ultimately prove to be incorrect. These
statements are not guarantees of the future performance of Blizzard
Entertainment or Activision Blizzard and are subject to risks,
uncertainties and other factors, some of which are beyond its control
and may cause actual results to differ materially from current
expectations.

Contacts

Blizzard Entertainment, Inc.
Rob Hilburger
VP, Global
Communications
949-955-1380 x13228
rhilburger@blizzard.com
or
Andrew
Reynolds
Director, Global Public Relations
949-955-1380 x14301
areynolds@blizzard.com