Panasonic Renews Its Showroom in Vietnam to Showcase Latest Premium Lifestyle Solutions

HANOI, Vietnam–(BUSINESS WIRE)–Panasonic Vietnam (Panasonic) opened its newly designed corporate
showroom, Panasonic Risupia Vietnam, in conjunction with the 10th
anniversary of the company’s establishment, today. The showroom has been
renovated to showcase the latest Premium Lifestyle solutions and provide
a more interactive experience for visitors.

Panasonic’s latest cutting-edge technologies such as “Transparent
Screen” – an intelligent glass display that has the ability to project
images and information such as news programs and weather data – and
latest audio visual solutions are exhibited at the newly renovated
entrance. At the showroom area, the company’s wide range of products and
solutions, from audio-visual equipment to home appliances and beauty
products, are showcased to highlight a premium living environment that
centers around the concept of “safety, security, comfort, convenience
and style” which Panasonic can offer its Vietnamese consumers.

Visitors will be able to get hands-on experience at cooking salons and
beauty corners where workshops and programs on “food” and “beauty” will
be held to bring about new ideas on how to “enrich people’s living”.

In addition, Panasonic’s Business-to-Business (B2B) solutions are
displayed at the newly renovated showroom to further demonstrate how the
company aims to provide “A Better Life, A Better World” for both its
consumers and business partners in Vietnam.

“Panasonic Risupia Vietnam was established in line with our corporate
business philosophy of contributing to the society. It serves as a
platform where not only Vietnamese families but also business
entrepreneurs can have easy and enjoyable access to Panasonic’s
state-of-the-art technologies and innovations that are changing people’s
lives all over the world”, commented Yamamoto Masahiro, Director,
Panasonic Vietnam.

Since its establishment in 2010, Panasonic Risupia Vietnam has welcomed
approximately 300,000 visitors. Educational and interesting games and
activities are also organized at the Risupia Zone engage children to
learn about Science and Mathematics in a fun way.

Visitors both young and old are invited to visit the newly designed
showroom. In the next month, a series of interesting programs will be
held to commemorate the re-opening of Panasonic Risupia Vietnam, such as
Science workshops, contests and cooking classes.

With Vietnam as one of the company’s strategic markets in Southeast
Asia, Panasonic Vietnam will continue to expand its manufacturing
facilities, as well as research and development center to actively
support the country’s economic and societal development. In the last 10
years, the company has invested USD 243 million and employed over 7,500
people here. The re-opening of Panasonic Risupia Vietnam today is
momentous in celebrating Panasonic’s milestones over the last decade and
demonstrates its continued commitment to the country.

Outline of “Panasonic Risupia Vietnam”

Concept: Premium Lifestyle – “the lifestyle we desire”

This showroom consists of four zones:

Welcome Zone

Based on the concept of “Omotenashi,” the entrance will present an image
of what life will be like in future with innovative premium products
such as a transparent LCD display and the latest range of audio visual
solutions and products.

-Light ID (identifier) is a visible light communication system which
facilitates customers’ access to information through the use of an
application. This is achieved by pointing their smartphone camera
towards an LED light source or illuminated object that has been
programmed with details on products or places. With the Light ID,
travelers to Vietnam will be able to download information on places of
interest and transportation, for example, in their preferred language.

-Space Player combines lighting and projection technology. The product
can be used as a marketing and business promotion tool by programming it
with various images and messages. Owners of shopping malls, restaurants
and stores can utilize the Space Player to attract and retain customers.

-Transparent Screen is an intelligent ‘tinted glass’ display that has
the ability to project images and data such as news programs, weather
information, as well as function as a light and thermostat control,
potentially a centerpiece of a smart home.

Global Message Zone

4K UHD LCD Display

Visitors can view the latest line-up of Panasonic’s 4K UHD LCD Display,
including the new 98-inch screen that delivers the ultimate, high
picture quality with high contrast and rich color expression, projecting
beautiful visual contents such as on World Heritage sites.

Next Lifestyle Zone

In the living space display, a living environment is envisioned with the
concept of “lifestyles we desire” to provide an interactive experience
like never before through the two solutions below:

-The lifestyle that achieves the key values of “safety, security,
comfort and convenience” for example, via the provision of comfortable
living space for three generations.

-Introduction of a “stylish lifestyle” that we all desire – Lifestyles
that promote stylish house appliances, interiors, and designs for young
married couples.

Hands-on Experience of the latest products

Panasonic Cooking, Panasonic Beauty products will be introduced and
displayed to offer hands-on experience to visitors.

About Panasonic

Panasonic Corporation is a worldwide leader in the development of
diverse electronics technologies and solutions for customers in the
consumer electronics, housing, automotive, enterprise solutions and
device industries. Since its founding in 1918, the company has expanded
globally and now operates 474 subsidiaries and 94 associated companies
worldwide, recording consolidated net sales of 7.553 trillion yen for
the year ended March 31, 2016. Committed to pursuing new value through
innovation across divisional lines, the company uses its technologies to
create a better life and a better world for its customers. To learn more
about Panasonic:

About Panasonic Vietnam

Panasonic Vietnam (PV) is the first 100% foreign invested company to
assume the role of the country headquarters in Vietnam. Up to now,
Panasonic Vietnam Group comprises of seven companies, five of which are
manufacturing companies – Panasonic Industrial Devices Vietnam (PIDVN),
Panasonic System Networks Vietnam (PSNV), Panasonic Appliances Vietnam
(PAPVN), Panasonic AVC Networks Vietnam (PAVCV) and Panasonic Eco
Solutions Vietnam (PESVN), and the Panasonic Research & Development
Center Vietnam (PRDCV). The Group currently employs a total workforce of
about 7,500 people. In Vietnam, Panasonic is one among those enterprises
that place great emphasis on social activities surrounding education and


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