Polaris® Named Founding Partner of U.S. Bank® Stadium and Official Partner of Minnesota Vikings

Vikings-Customized Polaris RZR® Donated to Benefit the United Way

MINNEAPOLIS–(BUSINESS WIRE)–Polaris Industries Inc. (NYSE: PII) announced today they will be a
Founding Partner of U.S. Bank Stadium and an official partner of the
Minnesota Vikings.

“As a Minnesota-born company, Polaris is thrilled to partner with the
Vikings and support the new stadium. On Sundays during the football
season, if our customers aren’t out riding, they’re likely cheering on
the Vikings. Vikings fans are our current and future customers – and we
share a passion for sports and the outdoors. We look forward to exposing
even more Vikings fans to Polaris off-road vehicles, motorcycles,
snowmobiles and work vehicles through our partnership,” said Scott Wine,
Polaris Chairman & CEO.

Polaris’ extensive offering of powersports, motorcycles, utility and
work vehicles will be featured in and around U.S. Bank Stadium on
Vikings game days. Polaris is also exploring unique game-day features
for fans, such as chauffeur services from tailgates to the stadium.

To kick off the partnership, Polaris is giving away a limited-edition
Vikings RZR® 1000 to benefit the United Way, a long-time
philanthropy partner of Polaris and the Vikings. Anyone who goes to www.gtcuw.org/polaris
between today and Dec. 1 and makes a donation or pledges to volunteer
will be entered to win (subject to applicable rules).

“With Polaris’ strong reputation as a vibrant Minnesota brand and their
significant community presence, this partnership was a natural fit,”
said Mark Wilf, Vikings Owner/President. “Not only will Polaris enhance
the game experience for fans, we will also collaborate on community
outreach efforts, including two offseason Vikings Children’s Fund
events. We look forward to working together both to create exciting
opportunities for Vikings fans and to have a positive impact throughout
Minnesota.”

About U.S. Bank Stadium Founding Partners
Founding Partners
of U.S. Bank Stadium will have iconic branding positions within the
world-class sports and entertainment venue that will serve as the
Minnesota Vikings home beginning in 2016. Not only will the Founding
Partners help provide a superior experience for stadium users, but these
organizations will also align with the Vikings efforts to have a
positive impact on the Minneapolis-St. Paul community and the State of
Minnesota. To date, the following Founding Partners have been announced:

  • MillerCoors
  • Hy-Vee
  • Land O’Lakes
  • CenturyLink
  • Polaris

About Polaris
Polaris is a recognized leader in the
powersports industry with annual 2014 sales of $4.5 billion.

Polaris designs, engineers, manufactures and markets innovative, high
quality off-road consumer and military vehicles, including all-terrain
vehicles (ATVs) and the Polaris RANGER® and RZR® side-by-side vehicles,
snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.

Polaris is among the global sales leaders for both snowmobiles and
off-road vehicles and has established a presence in the heavyweight
cruiser and touring motorcycle market with the Victory® and Indian
Motorcycle® and Slingshot® brands. Additionally, Polaris continues to
invest in the global Work and Transportation vehicle industry with
Global Electric Motorcars (GEM), Goupil Industrie SA, Aixam Mega S.A.S.,
and internally developed vehicles. Polaris enhances the riding
experience with a complete line of Polaris Engineered Parts, Accessories
and Apparel, Klim branded apparel and ORV accessories under the Kolpin®,
Cycle Country® and Pro Armor® brands.

Polaris Industries Inc. trades on the New York Stock Exchange under the
symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock
price index.

Information about the complete line of Polaris products, apparel and
vehicle accessories are available from authorized Polaris dealers or
anytime at www.polaris.com

Contacts

Polaris Industries
Marlys Knutson, 763-542-2314
marlys.knutson@polaris.com
or
Minnesota
Vikings
Jeff Anderson, 952-828-6570
andersonj@vikings.nfl.net