New high-quality paint provides exceptional durability for a
brilliant finish at an outstanding value
CRANBERRY TOWNSHIP, Pa.–(BUSINESS WIRE)–The GLIDDEN® brand today debuted its newest product offering,
GLIDDEN DIAMONDTM interior paint + primer, which delivers
exceptional durability and is backed by a lifetime satisfaction
Glidden Diamond paint + primer is 100 percent acrylic and
provides a smooth, beautiful finish with diamond-tough durability that
withstands daily wear and tear. Featuring outstanding scrubbability,
washability and stain resistance, Glidden Diamond paint + primer
beautifies and protects difficult environments like kitchens, bathrooms,
family rooms and kids’ rooms, helping to keep homes looking great for
years to come.
In addition to its durability, Glidden Diamond paint + primer
provides excellent hide and coverage, making it easier to get great
results. For do-it-yourselfers or experienced professionals, Glidden
Diamond paint + primer’s combination of performance and price makes
it a standout value.
“With Glidden Diamond paint + primer, we’re thrilled to offer THE
HOME DEPOT® shoppers a new, high-quality product designed to
stand up to the durability needs of an active home,” said Mark Lancia,
senior brand manager, Glidden paint. The Glidden brand is
part of PPG, a global paint and coatings company. “Developed through
PPG’s global paint expertise and technology, Glidden Diamond interior
paint + primer helps all consumers achieve brilliant and lasting results
at an incredible value.”
Glidden Diamond interior paint + primer also offers DIYers a
low-odor and zero-VOC* (volatile organic compound) classification.
Starting at less than $25, Glidden Diamond interior paint +
primer makes exceptional quality and performance attainable at an
affordable price, Lancia said. And, according to independent test
results, Glidden Diamond paint + primer’s durability
surpasses that of more expensive super-premium paints.
*Colorants added to this base paint may increase VOC level
significantly depending on color choice.
Glidden Diamond interior paint is available exclusively at The
Home Depot stores.
Do-it-yourself painters can visit glidden.com
to learn more about the new product and how to achieve the best results
with it. Fans can also follow Glidden paint on Twitter at @glidden_paint
and like Glidden paint on Facebook at www.facebook.com/glidden/.
Glidden paint offers a rich tradition of innovation and color
inspiration, having consistently embodied quality and performance for
generations of customers. From the first latex, to today’s broad
assortment of versatile paints, Glidden paint helps consumers
achieve a fantastic-looking room at an excellent value.
PPG’s architectural coatings business in the U.S. and Canada is an
industry leader in residential and commercial coatings, delivering the
latest technologies and operational advancements through its strong
portfolio of brands. It manufactures and sells interior and exterior
paints, stains, caulks, repair products, adhesives and sealants for
homeowners and professionals. Its distribution network includes more
than 15,000 touchpoints through company-owned stores, independent dealer
locations and all major home improvement centers across the U.S. and
Canada. For more information, visit PPGAC.com.
PPG: WE PROTECT AND BEAUTIFY THE WORLD™
At PPG (NYSE:PPG), we work every day to develop and deliver the paints,
coatings and materials that our customers have trusted for more than 130
years. Through dedication and creativity, we solve our customers’
biggest challenges, collaborating closely to find the right path
forward. With headquarters in Pittsburgh, we operate and innovate in
more than 70 countries and reported net sales of $15.3 billion in 2015.
We serve customers in construction, consumer products, industrial and
transportation markets and aftermarkets. To learn more, visit www.ppg.com.
Glidden is a registered trademark of the PPG Group of Companies.
Diamond is a trademark of PPG Architectural Finishes, Inc.
protect and beautify the world is a trademark and the PPG
Logo is a registered trademark of PPG Industries Ohio, Inc.
Home Depot is a registered trademark of Homer TLC, Inc. and is used