Samsung Announces Lifetime Guarantee Against Long-Term Image Retention for 2016 SUHD Quantum Dot TVs in the U.S.

Lifetime Guarantee gives consumers added peace of mind when making a
2016 Samsung TV purchase

RIDGEFIELD PARK, N.J.–(BUSINESS WIRE)–Samsung Electronics America, Inc., the number one TV manufacturer
worldwide for the past 10 years, today unveils a lifetime guarantee that
covers TV screen burn-in for its entire line up of 2016 SUHD Quantum Dot
TVs purchased in the United States. In the event of burn-in, Samsung
guarantees to either repair or replace any 2016 SUHD Quantum Dot TV with
a similar model at no cost for the life of the television.1

“We understand that buying a television is a very personal and
substantial investment for our consumers,” said Dave Das, Senior Vice
President, Consumer Electronics, Samsung Electronics America. “We strive
to deliver the best technology and picture quality with our televisions.
This lifetime screen anti-burn-in guarantee is a testament to the
confidence we have in our television line up and our commitment to our
consumers that they will enjoy their 2016 SUHD Quantum Dot TV for years
to come.”

Burn-in is a permanent defect in areas of a TV display that can be
caused by cumulative effects of displaying the same image or scene for
long periods of time, sometimes even as little as one hour.

The lifetime TV screen anti-burn-in guarantee SUHD TVs applies to
consumers who purchase a 2016 SUHD Quantum dot “8” or “9” series TV in
the U.S.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, N.J., Samsung Electronics America,
Inc. (SEA), is a recognized innovative leader in consumer electronics,
mobile devices and enterprise solutions. A wholly owned subsidiary of
Samsung Electronics Co., Ltd., SEA is pushing beyond the limits of
today’s technology and providing consumers and organizations with a
portfolio of groundbreaking products in appliances, home entertainment,
Internet of Things, mobile computing, smartphones, virtual reality,
wireless infrastructure and wearables, in addition to offering leading
content and services related to mobile payments, 360-degree VR video,
customer support and more. Samsung is a pioneering leader in smartphones
and HDTVs in the U.S. and one of America’s fastest growing home
appliance brands. To discover more about Samsung, please visit
For the latest Samsung news, please visit and
follow us @SamsungNewsUS.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. inspires the world and shapes the future
with transformative ideas and technologies. The company is redefining
the worlds of TVs, smartphones, wearable devices, tablets, cameras,
digital appliances, printers, medical equipment, network systems, and
semiconductor and LED solutions. For the latest news, please visit the
Samsung Newsroom at

1 In the event of burn-in from normal consumer use,
Samsung Customer Service (1-800-726-7864) will either repair or replace
at its option the 2016 SUHD TV with a similar model. This guarantee
requires valid serial number and valid picture proof of burn-in, and
product registration on starting from September 9
Does not cover fraudulent claims or claims of burn-in
resulting from negligence or improper use of TV. Repair or replacement
may take up to 2-3 weeks.


Allison + Partners on behalf of Samsung
John Pinkham, 781.801.5352