Skechers Performance™ GO GOLF® Division Extends Partnership with Pro-Golfer Billy Andrade

Andrade Tees Up Another Multi-year Contract With Skechers Performance

MANHATTAN BEACH, Calif.–(BUSINESS WIRE)–Skechers Performance™—a division of Skechers USA, Inc. (NYSE:SKX)—today
announced the 5-year contract extension with GO GOLF® brand
ambassador and PGA Pro, Billy Andrade. Andrade has been a part of the GO
GOLF pro team since the global footwear company debuted its line
of performance golf footwear and apparel.


A Bristol, Rhode Island native, Andrade first came on to the
professional golf scene in 1987 after helping to lead his Wake Forest
University Demon Deacons to victory in the 1986 NCAA Championship.
Andrade represented the U.S. in the 1987 Walkers Cup and has won 4 tour
titles since going pro. Currently playing on the Champions tour, where
he’s banked three tour titles, Andrade is ranked number 13 on the
Charles Schwab Cup, and has been featured in the Top 50 Official World
Golf ranking.

“Since day one, Billy has been a great asset as we’ve grown the golf
division,” said Rick Higgins, Skechers Performance Senior Vice President
of Merchandising and Marketing. “He’s been fantastic to work with and we
are thrilled to have him on our golf pro team as we continue to drive
the brand’s success.”

As Skechers Performance enters its fifth year with Skechers GO GOLF, the
product line continues its rise to prominence on the global golf stage,
alongside an impressive roster of world-class golf champions who serve
with Andrade as ambassadors for the brand. At the January PGA
Merchandise Show in the Orlando, Skechers Performance debuted the new
2017 GO GOLF line, with Andrade making an appearance to sign autographs
and meet fans. Skechers Performance also premiered the new GO GOLF
advertising campaign, which featured Billy Andrade along with Matt
Kuchar, Wesley Bryan, Russell Knox, Ashlan Ramsey, Belén Mozo and Brooke
Henderson, in various comedic settings. To
view the new TV commercial click here
.

“I love the GO GOLF product and working with the Skechers Performance
team has been a fun and creative collaboration,” said Billy Andrade. “We
have a great partnership and it’s impressive to see how quickly the GO
GOLF line has grown. The product really does speak for itself—these are
the most comfortable golf shoes I’ve ever played in and they help keep
me at the top of my game.”

Skechers Performance GO GOLF footwear is known for its high-functioning,
lightweight designs, high-quality comfort, shock-absorbing midsole and
superb stability. Other styles in the Skechers Performance lineup
include running, walking, and training footwear. The GO GOLF branded
apparel line offers athletes both comfort and freedom of movement, with
moisture-wicking fabric technology and a variety of colors and styles to
choose from. The 2017 spring line of Skechers GO GOLF® footwear and
apparel is now available online at GOSkechers.com,
in Skechers retail stores and select retail partners.

Learn more about Skechers Performance™ at GOSkechers.com
and follow us on Facebook (facebook.com/SkechersPerformance),
Twitter (twitter.com/skechersGO)
and Instagram (instagram.com/SkechersPerformance).

For more information and/or images please contact Jolene Abbott at
310.318.3100 x4839 or jolenea@skechers.com.

ABOUT SKECHERS USA, INC.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs,
develops and markets a diverse range of lifestyle footwear for men,
women and children, as well as performance footwear for men and women.
SKECHERS footwear is available in the United States and over 160
countries and territories worldwide via department and specialty stores,
more than 2,012 SKECHERS Company-owned and third-party-owned retail
stores, and the Company’s e-commerce websites. The Company manages its
international business through a network of global distributors, joint
venture partners in Asia and the Middle East, and wholly-owned
subsidiaries in Canada, Japan, throughout Europe and Latin America. For
more information, please visit skechers.com and follow us on Facebook
(facebook.com/SKECHERS) and Twitter (twitter.com/SKECHERSUSA).

This announcement contains forward-looking statements that are made
pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. These forward-looking statements include,
without limitation, the Company’s future domestic and international
growth, financial results and operations including expected net sales
and earnings, its development of new products, future demand for its
products, its planned domestic and international expansion and opening
of new stores, and advertising and marketing initiatives.
Forward-looking statements can be identified by the use of
forward-looking language such as “believe,” “anticipate,” “expect,”
“estimate,” “intend,” “plan,” “project,” “will be,” “will continue,”
“will result,” “could,” “may,” “might,” or any variations of such words
with similar meanings. Any such statements are subject to risks and
uncertainties that could cause actual results to differ materially from
those projected in forward-looking statements. Factors that might cause
or contribute to such differences include international economic,
political and market conditions including the uncertainty of sustained
recovery in Europe; entry into the highly competitive performance
footwear market; sustaining, managing and forecasting costs and proper
inventory levels; losing any significant customers; decreased demand by
industry retailers and cancellation of order commitments due to the lack
of popularity of particular designs and/or categories of products;
maintaining brand image and intense competition among sellers of
footwear for consumers; anticipating, identifying, interpreting or
forecasting changes in fashion trends, consumer demand for the products
and the various market factors described above; sales levels during the
spring, back-to-school and holiday selling seasons; and other factors
referenced or incorporated by reference in the Company’s annual report
on Form 10-K for the year ended December 31, 2016. The risks included
here are not exhaustive. The Company operates in a very competitive and
rapidly changing environment. New risks emerge from time to time and the
companies cannot predict all such risk factors, nor can the companies
assess the impact of all such risk factors on their respective
businesses or the extent to which any factor, or combination of factors,
may cause actual results to differ materially from those contained in
any forward-looking statements. Given these risks and uncertainties, you
should not place undue reliance on forward-looking statements as a
prediction of actual results. Moreover, reported results should not be
considered an indication of future performance.

Contacts

SKECHERS USA, Inc.
Jolene Abbott, 310-318-3100 x 4839
jolenea@skechers.com

Recibe gratis las noticias más importantes y más leídas diariamente en tu email

Este sitio está protegido por reCAPTCHA y Google Política de privacidad y Se aplican las Condiciones de servicio.

¡Muchas gracias!

Más sobre este tema
Contenido Patrocinado
Enlaces patrocinados por Outbrain