smartwater brings a little sparkle to Canada’s growing market in premium water

TORONTO–(BUSINESS WIRE)–The smartwater brand that Canadians know and love for its distinctly
pure and crisp taste is now available with just the right amount of
bubbles.

smartwater sparkling combines the purity of vapour distillation with
added minerals and delicate carbonation to add a refreshing pop to any
occasion. This new premium sparkling water is brought to you by
Coca-Cola Canada. smartwater sparkling is available in 1L and 591mL
bottles at major grocery and convenience retailers as well as select
restaurants across Canada.

“smartwater sparkling is not only the innovation that our smartwater
fans have been waiting for, because of its crisp taste and refreshing
effervescence, but it is also a new, no calorie option that pairs
perfectly with food to elevate your dining experience,” said Michael
Samoszewski, Vice President, Marketing, Coca-Cola Ltd.

smartwater sparkling launches amid a surge in the sparkling water
category driven by changing consumer trends. It also extends the
smartwater brand, the fastest growing premium water in Canada, into a
category that has seen rapid growth in the last five years and grew +11%
in the latest 52 weeks alone.

Along with its pure, crisp taste with delicate carbonation, smartwater
sparkling features a distinctive sleek bottle that is 100 percent
recyclable and uses PlantBottle® technology, in which up to 30 percent
of the packaging is made from plants.

Coca-Cola in Canada will promote smartwater and smartwater sparkling
through an integrated marketing campaign, including out-of-home and
digital media, retail activation and sampling to drive awareness and
trial.

About Coca-Cola Canada

Coca-Cola in Canada operates in all ten provinces, and employs 6,200
people in more than 50 facilities, including six production facilities
across Canada. We offer a wide variety of beverage brands, many of which
come in no-calorie and low-calorie options. These beverages include
sparkling soft drinks, still waters, juices and fruit beverages, sports
drinks, energy drinks and ready-to-drink teas. We’re proud to offer some
of the most popular brands in Canada including Coca-Cola®, Diet Coke®,
Coca-Cola® Zero Sugar, Coca-Cola Life™, Sprite®, Fanta®, Nestea®, Gold
Peak™, POWERADE®, Minute Maid®, DASANI®, smartwater® and vitaminwater®.
Coca-Cola in Canada is represented by Coca-Cola Refreshments Canada and
Coca-Cola Ltd. For more information about our Company, please visit www.coca-cola.ca
or www.thecoca-colacompany.com.

On social media:

https://www.coca-cola.ca/
@CocaColaco_ca
#smartwater

Contacts

For more information:
Coca-Cola Ltd.
Shannon Denny
(416)
424-6373 office
(647) 637-2574 cell
sdenny@coca-cola.com

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