Sprint (NYSE: S) once again emerged in the number one spot among major
wireless carriers for customer satisfaction, according to results from
the 2012 American
Customer Satisfaction Index.
Released today, the ACSI survey also shows that Sprint is the number one
most improved company in customer satisfaction, across all industries,
over the last four years. Additional findings from the study include:
Not only to come from last place to first place in our industry, but to
be the most improved U.S. company, period, over the last four years in
the ACSI survey is a testament to the relentless focus the people of
Sprint have placed on serving our customers, said Dan Hesse, Sprint CEO.
Frontline Sprint employees are enthusiastic about serving the needs of
customers and resolving issues.
I simply try to do the best I can and make sure Ive gotten everything
done, said Virgil Bosley, specialist-Customer Care, Lenexa, Kan.
Getting recognition from our customers makes me feel like were doing
the right thing. It might be small steps sometimes, but it tells me
were heading in the right direction.
What I preach to all of my team is to treat customers like theyre
family members, said Alex Alum, store manager-South Miami Beach, Fla.
The better a customer feels when they leave the store, the more
referral business theyre going to bring to us. And long-lasting
relationships come from great customer service.
In addition to ACSI, other independent third-parties have also
recognized Sprint in customer service:
The American Customer Satisfaction Index is a national economic
indicator of customer evaluations of the quality of products and
services available to household consumers in the United States. The
overall ACSI score factors in scores from more than 225 companies in 47
industries and from government agencies over the previous four quarters.
The Index was founded at the University of Michigan’s Ross School of
Business and is produced by ACSI LLC. ACSI can be found on the Web at www.theacsi.org.
About Sprint Nextel
Sprint Nextel offers a comprehensive range of wireless and wireline
communications services bringing the freedom of mobility to consumers,
businesses and government users. Sprint Nextel served more than 56
million customers at the end of the first quarter of 2012 and is widely
recognized for developing, engineering and deploying innovative
technologies, including the first wireless 4G service from a national
carrier in the United States; offering industry-leading mobile data
services, leading prepaid brands including Virgin Mobile USA, Boost
Mobile, and Assurance Wireless; instant national and international
push-to-talk capabilities; and a global Tier 1 Internet backbone. Newsweek
ranked Sprint No. 3 in its 2011 Green Rankings, listing it as one of
the nations greenest companies, the highest of any telecommunications
company. You can learn more and visit Sprint at www.sprint.com