Sprint Listened to DIRECTV Customers: Adding More High-Speed Data Options to Free Service Offer

OVERLAND PARK, Kan.–(BUSINESS WIRE)–Last week, Sprint (NYSE: S) made an unprecedented, one-time offer
exclusively for DIRECTV customers: free wireless service – unlimited
talk, text and 2GB of data per line – for one full year when they switch
to Sprint. Customers were thrilled with the offer but wanted more data
options. Sprint listened! Beginning Friday, Sept. 4, DIRECTV customers
can now choose one of the following high-speed data options, in addition
to the unlimited talk and text for each line:

“DIRECTV customers switching to Sprint told us they want additional data
options,” said Kevin Crull, chief marketing officer, Sprint. “We heard
them loud and clear and are giving them what they want – the ability to
add more data to the DIRECTV offer. We are giving our customers the
ability to stay connected worry-free.”

DIRECTV OFFER

Through Sept. 30, DIRECTV customers switching to Sprint or existing
Sprint customers adding a new line of service on a new smartphone
through Sprint Lease, iPhone Forever, Sprint Easy Pay¹ or
paying full retail price, get 12 months of FREE unlimited talk, text and
a full 2GB of data per line (up to five lines) all while on the Sprint
network. Or, customers can choose additional data options starting at
$10 per line for 4GB of data. Customers who already signed up for the
DIRECTV offer and want more data can call Sprint Customer Care at
888-211-4727.

• Qualified DIRECTV customers simply need to upload their recent DIRECTV
  bill at www.sprint.com/directvoffer.
• Then, they can go to Sprint.com or call Sprint Telesales to obtain the
  offer. Or, they can visit their local Sprint store and log on to their
  DIRECTV account online to show verification and sign up. Customers are
  responsible for the one-time $36 activation fee and monthly taxes and
  surcharges.
• The special offer is available at participating Sprint branded retail
  stores, Sprint store at RadioShack, Sprint.com, or by calling
  1-800-Sprint-1.

Plus, Sprint will pay off your old phone and contract so you can Move
Forward without worry². If you’re not currently under
contract or don’t have installment billing phone payments, Sprint will
buy back your current working smartphone for up to $300 per line.

After 12 months of free Sprint service, customers on this plan are
automatically billed the monthly rate-per-line plan for unlimited talk,
text and 2 GB data as follows plus any additional data purchased (or may
choose to switch to any of Sprint’s current service plans³):

About Sprint

Sprint (NYSE: S) is a communications services company that creates more
and better ways to connect its customers to the things they care about
most. Sprint served more than 57 million connections as of June 30, 2015
and is widely recognized for developing, engineering and deploying
innovative technologies, including the first wireless 4G service from a
national carrier in the United States; leading no-contract brands
including Virgin Mobile USA, Boost Mobile, and Assurance Wireless;
instant national and international push-to-talk capabilities; and a
global Tier 1 Internet backbone. Sprint has been named to the Dow Jones
Sustainability Index (DJSI) North America for the past four years. You
can learn more and visit Sprint at www.sprint.com
or www.facebook.com/sprint
and www.twitter.com/sprint.

¹Sprint Easy Pay requires 24-mo. installment agreement with
0% APR. iPhone Forever is a 22 mo. lease & other lease options include
21, 22 or 24 mo.–No security deposit required. Early termination of
service on Sprint Easy Pay/lease (iPhone Forever): Remaining payments
will be due immediately. Lease also requires device return or payment of
purchase option device price in lease.

² Limited time offer. Contract buyout is via American Express
Reward Card after online registration and current phone turn-in. All
phones must be ported form an active wireless line at another carrier
and remain active on the plan. Phones must be in good working order.

³ You must contact Sprint customer svc & cancel svc within 30
days of end of free service to avoid rate plan charges or change to a
different plan at any time.

Contacts

Media Contact:
Sprint
Kristin Wallace, 404-649-8222
kristin.c.wallace@sprint.com