has announced the top five leading vendors in their recent global
online baby products retailing market report. This
research report also lists numerous prominent vendors that are expected
to impact the market during the forecast period.
Competitive vendor landscape
The global online retail market for baby products is fragmented, with
the presence of several vendors. A large part of the revenue in this
market stems from seasonal sales, and vendors need to keep up with the
latest fashion trends. Effective pricing and distribution strategies,
along with innovative service offerings, will play a significant role in
driving the growth of the market over the next five years.
The market is dominated by a few leading players, and competition exists
among these market vendors on the basis of product differentiation,
portfolio, and pricing. Well-diversified international and regional
vendors operate in the market. However, regional players face
competition from international players in terms of quality and price.
According to Vijay Sarathi, a lead analyst for toys
and baby products at Technavio, “The competition in the market
is expected to intensify with international players increasing their
footprint in various regions by offering a wider range of products and
services and opting for mergers and acquisitions.”
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Amazon was incorporated in 1994 and is headquartered in Seattle,
Washington, US. The company operates as an online retailer offering a
broad range of products in different categories throughout the world.
Its brands in baby products include Chicco, Clevamama, Pampers, Huggies,
Johnson’s Baby, MamyPoko, Mee Mee, Nuby, Pigeon, BabyBjorn, and Medela.
Babies”R”Us was founded in 1996 and is headquartered in Wayne, New
Jersey, US. The company operates a chain of specialty stores that sell
products for infants and newborns in the US.
The company provides room settings for juvenile furniture such as
changing tables, cribs, baby gear, dressers, and bedding and accessories
that include play yards, booster seats, humidifiers, and high chairs.
Some of the brands available through the Babies “R” Us website include
Huggies, Graco, Britax, BabyBjorn, Motorola, Halo, and Recaro
Buy Buy Baby
Buy Buy Baby was established in 1996 and is headquartered in Garden
City, New York, US. The company operates a chain of baby product stores
worldwide. The company offers baby travel gear, furniture, nursing and
feeding products, health and safety products, bath and toilet training
products, toys, learning products, and clothing and accessories.
The company’s featured brands include Graco, Medela, Summer, Britax,
Baby Jogger, Chicco, UPPAbaby, 4moms, Fisher-Price, Skip Hop, Carter’s,
and Bugaboo. It has business operations in the Americas, Europe, APAC,
Diapers.com was established in 2005 and is headquartered in Jersey City,
New Jersey, US. The company offers diapering products, feeding products,
and gear for babies and infants.
The company offers apparel for infants, toddlers, and older children
through its brands Tea Collection, Appaman, Splendid, Robeez, and
Bravado Designs. They also offer shoes for boys and girls.
BabyEarth was incorporated in 2008 and is headquartered in Round Rock,
Texas, US. The company offers products for infants and babies, including
gear products and nursery products.
Browse related reports:
Baby Shampoo and Conditioner Market 2015-2019
Safety Products – Global Market Size, Trends, Forecast 2015-2019
Baby Stroller and Pram Market 2015-2019
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research assignments across the latest leading edge technologies.
Technavio analysts employ primary as well as secondary research
techniques to ascertain the size and vendor landscape in a range of
markets. Analysts obtain information using a combination of bottom-up
and top-down approaches, besides using in-house market modeling tools
and proprietary databases. They corroborate this data with the data
obtained from various market participants and stakeholders across the
value chain, including vendors, service providers, distributors,
re-sellers, and end-users.
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