The Good Crisp Company Reinvents the Canister Crisp Category

New Generation of Gluten-Free Snacks Advances Traditional Canister
Chip with Clean Ingredients and Superior Snacking Experience

BEVERLY HILLS, Calif.–(BUSINESS WIRE)–The
Good Crisp Company
(formerly Mamee Stacked Crisps), today announced
the launch of its new line of non-GMO and gluten-free canister potato
crisps. Available in three classically delicious flavors, Original, Sour
Cream & Onion and BBQ, The Good Crisp Company snacks are Certified
Gluten-Free, and feature a clean ingredient panel, including being free
from GMO ingredients and made without any artificial flavors, flavor
enhancers or colors. The Good Crisp Company snacks begin shipping to
retailers nationwide in January 2017.


“Nearly everyone loves traditional canister chips, but many modern
consumers, particularly millennial shoppers, have left the category in
search of better snack options,” said Matt Parry, director of sales and
marketing for The Good Crisp Company. “Our new potato crisps fuse the
nostalgia of a classic favorite with the clean ingredient profile
today’s snackers demand, all without sacrificing on taste. We know from
initial retail data this is a winning combination that’s bringing people
back to the snacks they crave. We’re eager to share our next generation
snacks with people across the country and prove that they can enjoy
everything they love about this iconic snack, without the guilt.”

The Good Crisp Company potato crisps are a satisfying snack on their
own, or the perfect partner to sandwiches, burgers, wraps, soups, salads
and more. The crisp’s nostalgic shape packs all the flavor and crunch of
traditional stacked crisps, without any artificial flavors, colors,
gluten or GMOs. The Good Crisp Company’s snacks come in two sizes, a
standard 5.6-oz. canister and a convenient 1.6-oz. canister great for
children and on-the-go snacking. The Good Crisp Company snacks retail
for $3.49 per 5.6-oz. canister and $1.49 per 1.6-oz. canister. The
crisps are available in the following crowd-pleasing flavors:

  • Original – the perfect flavor for the
    everyday snacker, with just a touch of salt. Non-GMO Project Verified.
  • BBQ – a delicious blend of sweet and
    smoky for a satisfying snack.
  • Sour Cream & Onion – everything
    snackers love with a perfectly tangy, herbaceous crunch.

The Good Crisp Company’s snacks are available at select natural
and traditional grocers nationwide, including Whole Foods Market. For
more information, please visit www.thegoodcrispcompany.com.
For sales inquiries, please contact Matt Parry at mparry@abcsm.com.au.

About The Good Crisp Company

The Good Crisp Company (formerly Mamee Stacked Crisps) is a delicious
line of non-GMO and Certified Gluten-Free potato crisps stacked in
canisters for a nostalgic snack without the guilt. All snacks feature a
cleaner ingredient profile than traditional stacked crisps, and are made
without any artificial flavors, flavor enhancers or colors. Varieties
include traditional favorites, like Original, BBQ and Sour Cream &
Onion. For more information, visit The Good Crisp Company online at www.thegoodcrispcompany.com.

Contacts

Rachel Kay Public Relations
Megan Busch
858-922-5045
MeganB@rkpr.net

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