The National Center for Missing & Exploited Children and Clear Channel Outdoor Americas Launch New Billboard Campaign Timed with National Missing Children’s Day

Images of local missing Texas children will appear on digital
billboards across Texas beginning May 25, 2016


NEW YORK & HOUSTON–(BUSINESS WIRE)–Today the National
Center for Missing & Exploited Children
® (NCMEC) Texas
Center for the Missing
(TCM) and Clear
Channel Outdoor Americas
(CCOA) (NYSE: CCO), subsidiary of
iHeartMedia Inc., participated in press events throughout major Texas
markets to launch a new digital billboard campaign calling attention to
the ongoing searches for local missing children. Some families of
missing children, along with local law enforcement working these
unsolved cases, spoke at press events throughout the state today and
urged the public to share any information they have regarding the
disappearance or whereabouts of these children by calling 1.800.THE.LOST
(1.800.843.5678).

Timed to begin with National Missing Children’s Day (May 25), and
running through June, CCOA will display images of missing children from
Austin, Greenville, El Paso, and Spring, Texas on the company’s digital
billboards across the state.

This builds on last year’s highly visible “Summer of Hope” initiative, a
national digital out of-home campaign, that called attention to the
plight of missing children and their families and reminded everyone you
“don’t have to wait 24 hours to report a missing kid.”

The country is in the midst of a persistent missing and exploited
children crisis nationwide, with the National Crime Information Center
(NCIC) reporting over 460,500 entries for missing children in 2015, on
par with reports of missing children made to law enforcement in 2014.
Specifically, the Texas Department of Public Safety Missing Persons
Clearinghouse received 57,810 missing person reports in 2015, 46,121
of which were juveniles.

“Public safety, and child safety in particular, remains a core tenet of
our corporate social responsibility efforts,” said Michelle Costa,
regional president, CCOA-Southern. “Our digital billboards have the
ability to reach passersby in high-traffic areas as they are out and
about. We hope our efforts can play a role in reuniting these children
with their families.”

According to NCMEC, photos are one of the most vital tools for law
enforcement when searching for a missing child, and have the power to
produce leads that can help law enforcement give families’ answers and
help safely recover children. The new billboard campaign enables NCMEC
and TCM to reach a broad audience across Texas by distributing photos of
missing children in targeted areas that can aid law enforcement with a
search.

“National Missing Children’s day is an important day that signifies hope
in finding our nations missing children.” said Nancy Rodill acting
Executive Director, Texas Regional Office. “We know that photos bring
missing children home and we rely on our partners like Clear Channel
Outdoor Americas to help us in our mission. We are grateful to them for
the continued support to find missing children and helping to reunite
them with their families.”

For regional missing children alerts http://www.missingkids.com/RSS

About the National Center for Missing & Exploited Children

The National Center for Missing & Exploited Children is the leading
501(c)(3) nonprofit organization and resource center providing services
for law enforcement, families and the public to help find missing
children, reduce child sexual exploitation and prevent child
victimization. Designated by Congress to serve as the nation’s
clearinghouse on these issues, NCMEC operates a hotline, 1-800-THE-LOST®
(1-800-843-5678), and has assisted law enforcement in the recovery of
more than 218,000 children. NCMEC also operates the CyberTipline, a
mechanism for reporting suspected child pornography, child sex
trafficking and other forms of child sexual exploitation. Since it was
created in 1998, more than 7.5 million reports of suspected child sexual
exploitation have been received, and more than 148 million suspected
child pornography images have been reviewed. NCMEC works in partnership
with the U.S. Department of Justice’s Office of Juvenile Justice and
Delinquency Prevention. To learn more about NCMEC, visit www.missingkids.com.
Follow NCMEC on Twitter
and like NCMEC on Facebook.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) is one of the world’s
largest outdoor advertising companies, with more than 625,000 displays
in over 35 countries across five continents, including 43 of the 50
largest markets in the United States. Clear Channel Outdoor Holdings
offers many types of displays across its global platform to meet the
advertising needs of its customers. This includes a growing digital
platform that now offers over 1,050 digital billboards across 28 markets
in North America. Clear Channel Outdoor Holdings’ International segment
operates in 22 countries across Asia, Australia and Europe in a wide
variety of formats. More information is available at www.clearchanneloutdoor.com
www.clearchannelinternational.com.

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Contacts

NCMEC Media
703-837-6111
media@ncmec.org
or
Clear
Channel Outdoor Holdings, Inc.

Jason D. King, 212-812-0064
jasondking@clearchannel.com