The Revlon LOVE IS ON Million Dollar Challenge Celebrates Over $4M Donated to Women’s Health

Brand Ambassadors Halle Berry and Olivia Wilde Join Challenge
Participants at Finale Event in New York City

$1 Million Grand Prize Check Presented to Winner Cycle for Survival
of Memorial Sloan Kettering Cancer Center

NEW YORK–(BUSINESS WIRE)–Revlon, the global cosmetic company, celebrated the finale of the Revlon
LOVE IS ON Million Dollar Challenge
with a star-studded event at the
Rainbow Room in New York City on November 18th. Revlon
executives, along with Global Brand Ambassadors Halle Berry and
Olivia Wilde,
honored the top Challenge fundraisers. The winner,
Cycle for Survival of Memorial Sloan Kettering, was presented with a $1
million grand prize donation from Revlon, and Cancer Research Institute
was awarded a $250,000 prize donation for its second place finish.


“In addition to honoring the winners of our Challenge, this celebration
was our way of thanking all the amazing charities that participated,”
said Lorenzo Delpani, Revlon CEO. “Revlon’s global mission is to inspire
LOVE, and these organizations do that on a daily basis through their
groundbreaking daily work improving women’s lives. We appreciate the
impressive fundraising of all the Challenge participants that helped
generate more than $4 million for women’s health charities and made
Revlon’s first-ever crowdfunding initiative such a big success.”

Said Halle Berry, Revlon Global Brand Ambassador: “It is an honor to be
a part of an evening that celebrates giving back. I have always admired
Revlon’s commitment to women’s health, and the LOVE IS ON Million Dollar
Challenge is another example of that generous spirit.”

“The LOVE IS ON Million Dollar Challenge is a unique, and successful,
model of fundraising,” said Olivia Wilde, Revlon Global Brand
Ambassador. “It is a thrill to represent a company that is not only
committed to philanthropy but understands the changing landscape of how
people give. This was a new and modern way to reach supporters of
women’s health, and one that paid off enormously.”

In addition to the top two charities, the other top 10 Challenge
fundraisers celebrated at the event were: Mary’s Place by the Sea,
Days for Girls International, Valley Girls & Guys!, Dr. Susan Love
Research Foundation, Teen Cancer America, Basic Health International,
Remember Betty Foundation, Gilda’s Club New York City, Harboring Hearts
Housing Foundation
and Starting Hearts.

To view photos from last night’s event visit Getty
Images

Download hi-res
b-roll video coverage

For more information on Revlon LOVE IS ON and the LOVE IS ON Million
Dollar Challenge visit Revlon’s social channels (@Revlon) and hashtag #RevlonMillion
and #LOVEISON.

About Revlon:

Revlon is a global cosmetics, hair color, hair care and hair treatments,
beauty tools, men’s grooming products, anti-perspirant deodorants,
fragrances, skincare, and other beauty care products company, which
operates in three segments, the consumer division (“Consumer”), the
professional division (“Professional”) and Other. CEO Lorenzo Delpani’s
vision is to establish Revlon as the quintessential and most innovative
beauty company in the world by offering products that make consumers
feel attractive and beautiful. Revlon believes that its global brand
name recognition, product quality, R&D, innovation and marketing
experience have enabled it to create leading global consumer and
professional brands. Revlon’s Consumer segment global brand portfolio
includes Revlon® color cosmetics, Almay® color cosmetics, SinfulColors®
color cosmetics, Pure Ice® color cosmetics, Revlon ColorSilk® hair
color, Revlon® Beauty Tools, Charlie® fragrances, and Mitchum®
anti-perspirant deodorants. Revlon’s Professional segment global brand
portfolio includes: Revlon Professional®, CND®, including CND’s Shellac®
brand 14+ day nail color and Vinylux® weekly nail polish, and American
Crew® men’s grooming products. Websites featuring current product and
promotional information can be reached at www.revlon.com,
www.almay.com,
www.mitchum.com,
www.revlonprofessional.com,
www.americancrew.com
and www.cnd.com.

Contacts

Press:
Revlon Global Public Relations
Victoria Ashley,
212-527-4137
Victoria.Ashley@revlon.com
or
Lippe
Taylor
Andrea Halpern, 212-598-4400 x 129
ahalpern@lippetaylor.com

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