TrendSights Analysis: Value – Details Surrounding Consumers’ Desire to Get the Best Deals and How Companies Can Leverage This While Maintaining Solid Profits – Research and Markets

DUBLIN–(BUSINESS WIRE)–Research and Markets has announced the addition of the “TrendSights
Analysis: Value”
report to their offering.

TrendSights Analysis: Value

Summary

“TrendSights Analysis: Value” examines the details surrounding
consumers’ desire to get the best deals and how companies can leverage
this while maintaining solid profits.

Value is an undeniable goal with every purchase, although its importance
may vary depending on the shopper and the specific proposal offered by
brands and retailers. Consumers tend to develop complex equations where
the perceived value of products is a combined result of multiple factors
such as price, time scarcity, and convenience.

Scope

– Consumers remain insecure concerning their financial status.

– Significant skepticism about the claims of premium products makes
retailers rethink their value proposal.

– Online shopping now allows quick price comparisons, highlighting any
gaps between retailers.

Key Topics Covered:

1. Trend snapshot

2. What?

3. Why?

4. Who?

5. How?

6. What next?

7. Appendix

Companies Mentioned

– L’Oréal

– Morinaga

– Red Island

– John McCann

– Sagra

– Nature’s Own

– Sainsbury’s

– SunnyD

– Sprite

– Tesco

– Woolite

– Purex

– Map

– Dettol

– Balea

For more information about this report visit http://www.researchandmarkets.com/research/nml97p/trendsights

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Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
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Related
Topics: Consumer
Goods and Services
, Branding