Bruster’s Real Ice Cream Surges into Fall with Record Sales, Seasonal Limited Time Offers

PITTSBURGH–(BUSINESS WIRE)–Spurred by record sales growth, Bruster’s Real Ice Cream has introduced
two limited-time flavors and a seasonal menu item to complement
year-round favorites, a strategy that has helped drive the chain’s best
performance since it was founded more than 25 years ago. Just in time
for fall, September’s premium, hand-made offerings include:

• Caramel Apple Crunch: Apple ice cream with caramel swirls and cinnamon
  vanilla cake crunch.
• Deep Dish Apple Pie: Apple ice cream with apple swirls and cinnamon
  vanilla cake crunch.
• Warm Apple Dumpling: Cinnamon ice cream and cinnamon sauce atop
  Bruster’s Classic Apple Dumpling Dessert.

As with all of Bruster’s premium ice creams, these flavors are made
fresh daily, by hand, in each shop. In October, Pumpkin Cheesecake and
Pumpkin Ice Cream Pies join the menu for a limited time.

Bruster’s, America’s favorite ice cream chain, has seen its strongest
sales in history by strategically promoting limited-time treats in
addition to the high-quality, premium ice cream products customers have
enjoyed through the years.

The chain continued that success in August, with comp-store sales up a
record 11.5 percent, bringing yearly comp-sales growth to more than 10
percent. Bruster’s has posted 10 quarters of consecutive same-store
sales growth. “Whether they come in for a special flavor or one of their
favorites, our guests know they’ll always receive a unique, premium ice
cream,” said CEO Jim Sahene. “That’s what sets Bruster’s apart from
other frozen treat chains.”

Connect with Bruster’s Real Ice Cream online at www.brusters.com, www.facebook.com/BrustersRealIceCream,
and @BrustersFresh.

Named America’s #1 frozen treat chain in the national Consumer Picks
2015 study, Bruster’s Real Ice Cream features 150 flavors of premium,
handcrafted ice cream, yogurt, Italian ice and sorbet, with at least 24
made fresh in each shop daily. There are nearly 200 independently owned
locations in 19 states and the nation of Guyana. Click
here for franchise information.

Contacts

Ritter Communications, LLC
Brad Ritter, 866-284-2170
BRitter@bradritter.com