Bypass Partners with MLBAM to Integrate Concessions Ordering into the MLB.com Ballpark App and Collaborate on Future Fan In-Venue Commerce Innovations

AUSTIN, Texas–(BUSINESS WIRE)–#BypassMobileBypass
announced today that it has been selected by MLBAM as a licensed
point-of-sale (POS) commerce partner. The partnership will begin by
integrating Bypass’s mobile web commerce solution into the award-winning
MLB.com Ballpark app, enabling fans to place and pay for concessions
orders from their phones anywhere in participating MLB ballparks. This
integration enables mobile ordering today while also building a
foundation of technical collaboration to accelerate future commerce
innovations.


Bypass was chosen by MLBAM for its wide range of mobile payment product
support, ease of integration into the MLB.com Ballpark app, robust
full-venue commerce capabilities, and agility to enable future
innovation.

“We’re honored to partner with the most innovative player in sports
technology. It’s not only a validation of all Bypass is doing, but also
a great way to build deeper relationships with MLB franchises,” added
Brandon Lloyd, Bypass CEO.

In addition to the company’s mobile commerce capabilities, Bypass also
creates comprehensive solutions for front of house POS operations, back
office management, and insights in the food and beverage market. Because
Bypass’s solutions are cloud and tablet-based and feature open APIs,
they lay the foundation not only for today’s integration of commerce in
the MLB.com Ballpark app, but also for future innovations across the
full MLB fan experience.

“Building an integration with Bypass into the Ballpark app will be
another key development to delivering reliable, secure and easy-to-use
commerce interactivity on fans’ personal devices when they’re purchasing
food, beverage and official merchandise,” remarked Adam Ritter, MLBAM
Wireless SVP.

About Bypass Mobile, LLC

Bypass is the leading innovator in enterprise POS systems, robust back
office management tools, and rich insights engines for the multi-site
food & beverage industry. Its approach helps over 160 professional &
collegiate sports venues and national restaurant chains accelerate
profit, efficiency, and guest experience beyond levels achieved with
legacy solutions. This happens with tablet POS terminals and a
cloud-enabled open API platform broad enough to serve the full spectrum
today’s needs and agile enough to rapidly support future requirements.
The company has deployed 10,000+ devices at a cost, pace, and ease of
integration never before possible.

Contacts

Bypass
Drew Miller, +1-512-739-7157
dmiller@bypassmobile.com
or
MLBAM
Matt
Gould, +1-212-485-8959
matthew.gould@mlb.com