Ford, LEGO Speed Champions Introduce Mustang, F-150 Raptor Sets for Kids of All Ages to Build Their Dreams

Guía de Regalos

  • Ford and LEGO Speed Champions introduce new line of LEGO sets,
    including two of Ford’s most iconic vehicles at the 2016 North
    American International Auto Show
  • Mustang and F-150 Raptor LEGO Speed Champions sets celebrate iconic
    Ford vehicles and come ready for race day with special accessories
  • Sets available for purchase March 1 in LEGO stores and Toys ‘R’ Us
    nationwide

DETROIT–(BUSINESS WIRE)–For the kid in all of us, Ford is working with LEGO Speed Champions to
bring the excitement of the racetrack to people’s living rooms with the
first-ever Mustang and F-150 Raptor LEGO sets.


“The LEGO Group is one of the world’s top toy companies, and is loved by
children and adults around the globe,” said Joe Hinrichs, Ford
president, The Americas. “Many of us grew up playing with LEGO, so this
is a dream project for all of us – including our engineers.”

The 185-piece Mustang kit includes a time board and race driver. The
664-piece F-150 Raptor set includes a well-equipped garage, trailer, a
drag racing Christmas tree and Model A hot rod, plus a crew of Ford
workers to ensure top-quality work.

“We are excited about the new LEGO Speed Champions sets based on iconic
Ford vehicles,” said Jill Wilfert, vice president, licensing and
entertainment, The LEGO Group. “Each LEGO Ford car tells a story and has
infinite play possibilities. With these new sets, kids can play out
their ultimate car fantasies. They are able to role play and become the
LEGO mini-figure, stepping into the greatest cars on earth.”

The Denmark-based LEGO team worked closely with Ford licensing and
design teams throughout development and product design, collaborating on
every detail down to the packaging and marketing materials.

Suggested retail price for the Mustang set is $14.99, while F-150 Raptor
is $49.99.

About Ford Motor Company

Ford
Motor Company
, a global automotive industry leader based in
Dearborn, Michigan, manufactures or distributes automobiles across six
continents. With about 197,000 employees and 67 plants worldwide, the
company’s automotive brands include Ford and Lincoln. The company
provides financial services through Ford Motor Credit Company. For more
information regarding Ford and its products worldwide, please visit
www.corporate.ford.com.

Contacts

Ford Motor Company
Sam Schembari, 313-323-8199
sschemba@ford.com