GARAGE Magazine and Marvel Turn Supermodels into Super Heroes
See Them Transform via the GARAGE Mag App
Featuring Five Special Edition Covers:
Adriana Lima as She-Hulk, Karlie Kloss as Black Widow, Candice
Swanepoel as Spider-Gwen, Cuba Tornado Scott as Thor and Lexi Boling as
Captain Marvel
Download the GARAGE Mag App and Look for the GARAGE “G” to Unlock the
Covers and More Special Features Inside
NEW YORK–(BUSINESS WIRE)–The worlds of fashion, comics, and digital technology collide with
spectacular results as GARAGE Magazine today reveals five
special edition covers for their tenth issue, celebrating Marvel’s
powerful women.
Produced in creative collaboration with Marvel Entertainment,
these covers – on newsstands globally February 11 – feature
leading supermodels styled as some of Marvel’s most popular Super Heroes.
Using the GARAGE Mag app, readers can scan each of the covers to see
these leading ladies come to life as 3D digital animations – styled in
true comic book form:
- Adriana Lima as She-Hulk
- Karlie Kloss as Black Widow
- Lexi Boling as Captain Marvel
- Candice Swanepoel as Spider-Gwen
- Cuba Tornado Scott as Thor
Said cover model, Karlie Kloss: “It’s important that young girls have
fierce and strong role models to look up to and that’s what this project
is really about. These role models come in many forms, from fictional
Super Heroes to incredible businesswomen to strong female athletes.”
The magazine covers were styled by GARAGE Fashion Director Charlotte
Stockdale with beauty direction by Pat McGrath.
Included, as part of the feature story about Marvel’s leading female
Super Heroes, is Sana Amanat, director of content development and editor
at Marvel Comics. “Over the past few years, female Super Heroes have
been front and center at Marvel – from Jane Foster taking on the mantle
of Thor, to Captain Marvel being celebrated in her own movie. Now, these
leading ladies are having an incredible fashion moment with GARAGE
Magazine,” said Sana. “Reinterpreting our Super Heroes through these
fashion magazine covers perfectly demonstrates what we believe about our
characters – the idea that anyone can express their own unique identity
and individualism.”
GARAGE Magazine was an early adopter of integrating 3D technology into
print. By exploring the digital as a new mode of visual communications,
each new issue of GARAGE Magazine and its multidimensional features push
the boundaries of fashion, art, and now comic culture.
“Super Heroes meet Supermodels in this unique collaboration with Marvel
for the 10th issue of Garage Magazine,” said Charlotte
Stockdale, Fashion Director at Garage Magazine. “Merging the powers of
style, beauty, technology and the infinite reaches of the human
imagination, these Super Heroes of fashion emerge from the pages of
Garage in all their 3D swashbuckling glory.”
To read more from the article and see additional images from the feature
story, pick up a copy of GARAGE Magazine on newsstands February 11,
2016, or visit www.garagemag.com.
To see more style inspiration from Marvel, follow them on Instagram: @StyledbyMarvel.
GARAGE Magazine Issue No. 10 Features:
*** Designates GARAGE Mag app scanability ***
-
3D experience of the new Tate Modern accompanied by an
interview with its Director of Exhibitions, Achim Borchardt-Hume*** -
Commission a digital selfie “painting” by artist Giovanna Olmos
via the GARAGE Mag app*** -
Rashid Johnson in conversation with Chief Curator Kate Fowle about
his upcoming exhibition at Garage Museum of Contemporary Art, opening
March 17, 2016 -
Artist Jamian Juliano-Villani in conversation with artist
Haley Mellin about her success, past and future -
Artist Margaret Lee in conversation with Creative Director of
Barney’s New York Dennis Freedman about consumerism, value
illusion, and desire -
Full Circle, a 360-degree fashion editorial shot by
director Norbert Schoerner, oscillates between reality and
fiction -
Celebrated Russian conceptualist Viktor Pivovarov interviews
himself -
Up-and-coming model Aya Jones in Four Dimensional, shot
by Charlie Engman
GARAGE Magazine Issue No. 10 contributors include: Achim
Borchardt-Hume, Isamaya Ffrench, Urs Fischer, Dennis Freedman, Rashid
Johnson, Jamian Juliano-Villani, Benjamin Kirchhoff, Karen Langley,
Margaret Lee, Pat McGrath, Giovanna Olmos, and Anders Solvsten Thomsen.
GARAGE Magazine Issue No. 10 contributing writers include: Jeffrey
Deitch, Kate Fowle, Alexandery Fury, Amanda Fury, Amanda Harlech, Andrew
Harvey, Chrissie Iles, Haley Mellin, Viktor Pivovarov, and Harriet Quick.
About GARAGE Magazine
GARAGE Magazine is a biannual print publication that brings to life the
most original and ambitious collaborative projects across contemporary
art and fashion. The magazine was launched in 2011 by Editor-in-Chief
Dasha Zhukova, taking its name and spirit from Garage Museum of
Contemporary Art in Moscow, the major international art institution
founded in 2008. Since its inception, GARAGE Magazine has worked with
many of the world’s most celebrated creators and initiated an array of
global artistic dialogues. Among the contributors to have created
exclusive content for the magazine are Jeff Koons, Damien Hirst, Nick
Knight, Marc Jacobs, Richard Prince, John Baldessari, Inez & Vinoodh and
Patrick Demarchelier.
TWITTER: @GARAGE_magazine
INSTAGRAM:
@GARAGE_magazine
WEBSITE:
GARAGEMAG.COM
HASHTAG:
#TeamGARAGE
About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney
Company, is one of the world’s most prominent character-based
entertainment companies, built on a proven library of more than 8,000
characters featured in a variety of media over 75 years. Marvel utilizes
its character franchises in entertainment, licensing, and publishing.
For more information visit marvel.com.
© 2016 MARVEL
Contacts
Disney Consumer Products
Lauren B. Purnell
+1-818-544-0393
lauren.b.purnell@disney.com
or
Cultural
Counsel
Adam Abdalla
President
+1-917-453-7853
adam@culturalcounsel.com