Malauzai Partners with Vantiv to Launch SmartKid Control to Teach Teens and Tweens Responsible Spending
SmartApps provider strengthens mobile, online platform with family
entitlements
AUSTIN, Texas–(BUSINESS WIRE)–Malauzai
Software, a provider of mobile and Internet banking SmartApps® for
community financial institutions, today announced a partnership with Vantiv,
a leading provider of payment processing services and related technology
solutions for merchants and financial institutions of all sizes, to
launch Family Manager: SmartKid Control. The Vantiv solution, powered by OnDot,
will be incorporated into Malauzai’s mobile platform and can be accessed
by SmartApp® users.
Robb Gaynor, chief product officer for Malauzai, commented, “By
partnering with Vantiv, we are allowing families the opportunity to
include their children in the financial dialogue. Teaching children how
to be responsible with their money is what inspired us to create
SmartKid Control, and we are determined to consistently provide the
tools and ability for consumers to tailor their programs to fit their
specific needs.”
Through the partnership, financial institutions leveraging the SmartKid
Control functionality can provide SmartApp users with full payments and
transaction monitoring as well as the ability to ensure that funds are
being spent accordingly. With the enhanced card controls power,
administrators can assign user privileges and children can then set
their own spending limits and alerts, essentially learning how to handle
their finances while being monitored by their parents. The app would
monitor purchases and locations where the card can be used and for how
much. For instance, the card could be programmed to work at a restaurant
and not at a liquor store.
“Consumers expect an experience that is convenient and mobile-forward,
which is exactly what SmartKid Control will deliver across any device,”
said Mick Oppy, vice president of product, financial institutions at
Vantiv. “Our commitment to providing innovative tools, while fostering
financial education is a passion we share with Malauzai. It is important
for consumers to have complete control of their family’s finances, and
to do it in one place.”
The response to SmartKid Control has been tremendous. By addressing
real-life payment scenarios, financial institutions are able to build
loyalty among account holders, differentiate themselves in an
increasingly competitive environment, and provide a product that brings
immediate, tangible value to account holders.
About Malauzai Software
Malauzai was incorporated in 2009 in
response to the growing demand for a technology company that could
provide innovative mobile solutions for community financial
organizations. Malauzai provides Consumer, Small Business, Business,
Employee SmartApps®, SmartwebApps and SmartwearApps that enhance the
end-user experience for mobile and Internet banking, ultimately
resulting in increased value for financial institutions.
About Vantiv
Vantiv, Inc. (NYSE: VNTV) is a leading payment
processor differentiated by an integrated technology platform. Vantiv
offers a comprehensive suite of traditional and innovative payment
processing and technology solutions to merchants and financial
institutions of all sizes, enabling them to address their payment
processing needs through a single provider. We build strong
relationships with our customers, helping them become more efficient,
more secure and more successful. Vantiv is now the largest merchant
acquirer and PIN debit acquirer based on number of transactions in the
U.S. The company’s growth strategy includes expanding further into
high-growth channels and verticals, including integrated payments,
eCommerce, and merchant bank. Visit us at www.vantiv.com,
or follow us on Twitter,
Facebook,
LinkedIn,
Google+
and YouTube.
Contacts
William Mills Agency
Anna Stanley, 678-781-3072
anna@williammills.com
