Target Debuts Black Friday Promotional Strategy, Stores to Open at 6 p.m.

New “10 Days of Deals” includes daily discounts and presale on Nov. 25

MINNEAPOLIS–(BUSINESS WIRE)–Target
Corporation
(NYSE: TGT) today revealed its promotional strategy for Black
Friday
. The retailer will introduce a new “10 Days of Deals”
promotion, offering deep daily discounts on electronics, kitchenware,
toys and more from Nov. 22 through Dec. 1. As part of the “10 Days of
Deals,” guests will have access to a Black Friday presale on Wednesday,
Nov. 25.

“Black Friday continues to kick off the holiday shopping season for many
guests. This year Target will open our doors at 6 p.m. on Thanksgiving
for the millions of families who make Black Friday in-store shopping
part of their tradition. For those shopping from home, Target is once
again making all of our Black Friday deals available on Target.com,”
said Tina Tyler, Chief Stores Officer, Target. “In addition, we’re
introducing ‘10 Days of Deals’ to offer a wide variety of compelling
deals before, during and after Black Friday.”

Black Friday Doorbusters

For guests looking to create their shopping lists now, Black Friday
deals are available to view starting today at Target.com/WeeklyAd.
Again this year, Target will offer a handful of deals early to guests on
Wednesday, Nov. 25. The deals that will be offered early will be
available to view at Target.com/WeeklyAd
on Sunday, Nov. 22.

Beginning early Thanksgiving morning, guests can shop all of Target’s
Black Friday deals at Target.com
or when doors open at 6 p.m. New this year, guests who spend $75 or more
on Friday, Nov. 27, will receive a 20 percent discount to use toward a
future purchase on any day between Dec. 4 and Dec. 13. Guests will find
the lowest prices Target has ever offered on TVs
and select gaming
consoles
. Additional Black Friday deals include:

One-Day Early Black Friday Access, Nov. 9

For eager shoppers who want to beat the rush, Target will offer a
selection of Black Friday deals, today only, at Target.com/BlackFriday.
The following deals, and more, will be available for purchase on Nov. 9:

Extended Holiday Hours

Target stores will open at 6 p.m. on Thanksgiving Day to mark the
beginning of the holiday shopping season. Stores will remain open until
11 p.m. or midnight on Friday evening. The retailer will offer extended
store hours to meet guests’ holiday shopping needs:

  • Thanksgiving Day, Nov 26: 6 p.m. – Friday, Nov. 27: 11 p.m. or midnight
  • Dec. 19-23: All stores open 7 a.m. to midnight
  • Dec. 24: All stores open 7 a.m. to 10 p.m. or 11 p.m.
  • Dec. 25: Closed
  • Dec. 26: All stores open at 7 a.m. and close at 10 p.m., 11 p.m., or
    midnight

Target works closely with its team members to understand scheduling
preferences for the holidays and compensates all hourly team members who
work on a national holiday, including Thanksgiving, with pay equal to
time-and-a-half their hourly rate. Also, all hourly team members who
work certain shifts on Thanksgiving and Black Friday will receive
additional compensation on top of holiday premium pay.

About Target

Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,805
stores and at Target.com. Since 1946, Target has given 5 percent of its
profit to communities, which today equals more than $4 million a week.
For more information, visit Target.com/Pressroom.
For a behind-the-scenes look at Target, visit Target.com/abullseyeview
or follow @TargetNews
on Twitter.

Contacts

Target Public Relations
Amy Joiner, 612-761-7385
or
Target
Media Hotline, 612-696-3400