Xerox and World-Renowned Authors Set the Page Free in Collaborative Book Project
Unique global writing project unleashes the power of collaboration,
demonstrating how the world communicates, connects and works
NORWALK, Conn.–(BUSINESS WIRE)–A book collaboration of epic scale is underway with 14 celebrated and
award-winning international writers and creative talents. Xerox’s
Project: SET THE PAGE FREE™ will feature chapters by each of the
contributors – including a poem and a song – that together tell the
ultimate story of the modern workplace, each with a unique creative
perspective on the working world.
SetThePageFree.com
showcases an unparalleled array of contributors. The website – which
launches today – is the initial reveal of short video documentaries,
exclusive photos, book excerpts and podcasts for the first wave of
contributors including Lee
Child, Joshua
Ferris, Roxane
Gay and Gary
Shteyngart. In the weeks ahead, additional content from Jonathan
Ames, Billy Collins, Jonathan Coulton, Sloane Crosley, Jonathan Safran
Foer, Chip Kidd, Valeria Luiselli, Alain Mabanckou, Aimee Mann and Joyce
Carol Oates will be revealed.
Xerox
(NYSE: XRX) has always focused on innovating the way the world
communicates, connects and works. Today, that means delivering
breakthrough experiences that allow people to move freely between their
physical and digital worlds. This project captures that spirit in a
creative, mainstream way.
Xerox technology,
software
and apps
are helping the contributors collaborate throughout the project –
whether it’s translating languages using the Xerox
Easy Translator Service app, voice
recognition technology or scanning and sharing their work in the
cloud.
“We are at the heart of the changes happening in the modern workplace,”
said Jeff
Jacobson, chief executive officer, Xerox. “No matter if you are an
author penning pages, a salesperson prepping for a customer visit or a
small business owner looking to expand, people need to work seamlessly
wherever they are. This project brings those connections to life.”
As part of the project, Xerox is aiding global literacy through
donations to 92nd
Street Y and Worldreader.
The project has been in collaboration with 92nd Street Y, a world-class
nonprofit community and cultural center that provided an unparalleled
lineup of authors and artists, as well as the editing for production of
the finished book. 92nd Street Y forges deep connections between readers
and writers all over the world through their global literacy outreach
programs, digital festivals, online seminars and livestream events.
“What a thrilling opportunity to commission the brilliant writers who
grace our storied stage to explore questions of work today and together
create our very own modern workplace in the process,” said Bernard
Schwartz, director of 92nd Street Y’s Unterberg
Poetry Center.
Worldreader, a global nonprofit organization, shares Xerox’s belief in
the transformative potential of technology. It champions digital reading
in underserved communities by creating a world where everyone can be a
reader, empowering over 500,000 children and families in 50 countries to
read from its free digital library every month.
The book will be released internationally as a free eBook in English in
late October. Beginning Sept. 19, the French and Latin American Spanish
versions of the site will be launched, for a global program rollout to
22 countries.
For updates on the project including author videos, podcast interviews,
contributor excerpts and the latest information about the book release,
visit SetThePageFree.com
and follow #SetThePageFree.
The project was developed with Xerox’s partner Y&R
New York, with media strategy and execution provided by MEC
Global.
About Xerox
Xerox Corporation is an $11 billion technology
leader that innovates the way the world communicates, connects and
works. Our expertise is more important than ever as customers of all
sizes look to improve productivity, maximize profitability and increase
satisfaction. We do this for small
and mid-size businesses, large
enterprises, governments, graphic communications providers, and for
our partners who serve them.
We understand what’s at the heart of work – and all of the forms it can
take. We embrace the increasingly complex world of paper and digital. Office
and mobile. Personal and social. Every day across the globe – in more
than 160 countries – our technology,
software and people successfully navigate those intersections. We
automate, personalize, package, analyze and secure information to keep
our customers moving at an accelerated pace. For more information visit www.xerox.com.
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Xerox®, Xerox and Design® and SET THE PAGE FREE™
are trademarks of Xerox in the United States and/or other countries.
Contacts
Media:
Xerox
Carl Langsenkamp, +1-585-423-5782
Carl.Langsenkamp@xerox.com
or
Text100
for Xerox
Alyssa Weir, +1-585-697-2614
AlyssaW@text100.com
