2K Announces Carnival Games® VR Now Available on HTC Vive™ and PlayStation®VR

2K’s first virtual reality offering challenges consumers to step
right up and play their favorite carnival games; Coming to Oculus Rift
on December 6, 2016

Join the conversation on Twitter using the hashtag #CarnivalGamesVR

NEW YORK–(BUSINESS WIRE)–2K
today announced that Carnival
Games® VR, a new take on the hit franchise
created by Cat Daddy Games that has sold-in more than 9 million copies
worldwide, is now available as a $19.99 digital download for HTC Vive™
and PlayStation®VR. Carnival Games VR marks 2K’s first
virtual reality offering, bringing the thrill of 12 different carnival
games into living rooms in an engaging entertainment experience for all
ages.

“2K is proud to make our debut in the exciting world of VR with an
accessible and lighthearted entertainment experience,” said Sarah
Anderson, SVP of Marketing at 2K. “Carnival Games VR’s
stylized interactive environments and mini-games make it the perfect way
to enjoy virtual reality with family and friends.”

Carnival Games VR immerses players in a theme park,
allowing them to explore, interact with patrons and play up to 12 unique
games. Whether scaling a castle in Climbing Wall, or rolling for a high
score in Alley Ball – everyone will find a favorite. In each of these
games, players will have the opportunity to collect tickets for fun
virtual prizes when they enter one of four different Carnival Alleys.
All prizes are held in the Play Room where they can be used to unlock
unique achievements. In addition, players can challenge their friends
and see if they can earn the top spot on the online leaderboard. For
full details on all 12 games, please see the Official
2K Blog.

Carnival Games VR is rated E-10+* by the ESRB, is
available now for the HTC Vive™ and PlayStation®VR, and will be
available for Oculus Rift worldwide on December 6, 2016. For more
information on Carnival Games VR, subscribe on YouTube,
follow us on Twitter,
become a fan on Facebook
and visit http://www.2K.com/carnivalgames.

*Users should consult the operating instructions provided with their
VR hardware for safety guidelines and age restrictions.

Oculus and Rift are trademarks of Oculus VR, LLC.

2K is a wholly owned publishing label of Take-Two Interactive Software,
Inc. (NASDAQ:TTWO).

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a
leading developer, publisher and marketer of interactive entertainment
for consumers around the globe. The Company develops and publishes
products through its two wholly-owned labels Rockstar Games and 2K. Our
products are designed for console systems and personal computers,
including smartphones and tablets, and are delivered through physical
retail, digital download, online platforms and cloud streaming services.
The Company’s common stock is publicly traded on NASDAQ under the symbol
TTWO. For more corporate and product information please visit our
website at http://www.take2games.com.

About 2K

Founded in 2005, 2K develops and publishes interactive entertainment
globally for console systems, handheld gaming systems and personal
computers, including smartphones and tablets, which are delivered
through physical retail, digital download, online platforms and cloud
streaming services. 2K publishes titles in today’s most popular gaming
genres, including shooters, action, role-playing, strategy, sports,
casual, and family entertainment. The 2K label has some of the most
talented development studios in the world today, including Firaxis
Games, Visual Concepts, Hangar 13, and Cat Daddy Games. 2K’s stable of
high quality titles includes the critically acclaimed BioShock®,
Borderlands™, Mafia, and XCOM® franchises, the beloved Sid Meier’s
Civilization series, Evolve™, Battleborn®, the popular WWE 2K franchise
and NBA 2K, the highest rated** annual sports title of this console
generation.

2K is headquartered in Novato, California and is a wholly owned label of
Take-Two Interactive Software, Inc. (NASDAQ: TTWO). For more
information, please visit www.2k.com.

**According to 2008 – 2016 Metacritic.com
and The NPD Group estimates of U.S. retail video game sales through
September 2016.

All trademarks and copyrights contained herein are the property of their
respective holders.

Cautionary Note Regarding Forward-Looking
Statements

The statements contained herein which are not historical facts are
considered forward-looking statements under federal securities laws and
may be identified by words such as “anticipates,” “believes,”
“estimates,” “expects,” “intends,” “plans,” “potential,” “predicts,”
“projects,” “seeks,” “will,” or words of similar meaning and include,
but are not limited to, statements regarding the outlook for the
Company’s future business and financial performance. Such
forward-looking statements are based on the current beliefs of our
management as well as assumptions made by and information currently
available to them, which are subject to inherent uncertainties, risks
and changes in circumstances that are difficult to predict. Actual
outcomes and results may vary materially from these forward-looking
statements based on a variety of risks and uncertainties including: our
dependence on key management and product development personnel, our
dependence on our Grand Theft Auto products and our ability to develop
other hit titles, the timely release and significant market acceptance
of our games, the ability to maintain acceptable pricing levels on our
games, and risks associated with international operations. Other
important factors and information are contained in the Company’s most
recent Annual Report on Form 10-K, including the risks summarized in the
section entitled “Risk Factors,” the Company’s most recent Quarterly
Report on Form 10-Q, and the Company’s other periodic filings with the
SEC, which can be accessed at www.take2games.com.
All forward-looking statements are qualified by these cautionary
statements and apply only as of the date they are made. The Company
undertakes no obligation to update any forward-looking statement,
whether as a result of new information, future events or otherwise.

Contacts

2K
Scott Pytlik, 415-507-7944
scott.pytlik@2k.com
or
Take-Two
Interactive Software, Inc.
Alan Lewis, 646-536-2983
Corporate
Press
alan.lewis@take2games.com
or
Access
Emanate for 2K
Michael Cooper, 415-844-6224
mcooper@access-emanate.com