Thalia Sodi Expands Macy’s Collection with First-Ever Line of Intimates
The celebrated superstar adds romantic sleepwear to her eponymous
collection, along with a new shapewear line, Thalia by Leonisa, both
exclusively at Macy’s
NEW YORK–(BUSINESS WIRE)–Macy’s today announced that international superstar Thalia Sodi, whose
eponymous fashion and accessories line is sold exclusively at the
retailer, has expanded into the intimates category, offering a range of
chemises, robes and pajamas that inspire women to feel glamorous and
comfortable. In addition to sleepwear, the new Thalia by Leonisa
collection of shapewear and bras flatter and highlight women’s curves in
a celebration of self-love and confidence.
“My collection is all about bold and exciting items that make women feel
strong and confident, but also comfortable as they lead their dynamic
lives,” said Thalia Sodi. “Intimates were a natural next step for the
line. The pieces make women feel sexy and alluring, and it’s just for
them, not anyone else.”
With slinky wrap robes, flirty negligees and cozy pajama sets, the
Thalia Sodi intimates line is rendered in a diverse color palette,
ranging from classic black and ivory hues to soft pastels, coquettish
florals and jewel tones, with the beloved iconic cheetah print also
appearing throughout the assortment. A bridal narrative is also told
through the collection, with chemise and robe matching sets in gorgeous
ivory and blush shades, as well as feminine floral and leaf print
motifs. Delicate lace trim and appliques, along with dainty bow
embellishments lend an ethereal bent to the collection, while subtle
slits and cutouts elevate the sensual air of the more tantalizing
pieces. The sets can also be broken up to mix-and-match for even more
options, and the pieces need not be limited to the boudoir—layer a
blazer over a slip paired with jeans to partake in the hot lingerie as
ready-to-wear trend of the moment.
“The Thalia Sodi line for Macy’s inspires the idea of easy glamour,”
said Marc Mastronardi, Macy’s EVP/GMM – Center Core. “The ‘throw on and
go’ sensibility of the collection is modern, beautiful and resonates
with women everywhere, and we’re thrilled to extend this into the realm
of intimates for our customers.”
The Thalia by Leonisa shapewear and bras are designed to accentuate the
body and enhance a woman’s natural shape. The collection of contouring
bras, bodysuits, briefs, shorts, leggings, arm shapers and waist
trainers will provide smoothness and support to help women look and feel
amazing in their wardrobe favorites. Comfort remains a priority
throughout the line, with multi-way straps, thoughtful seaming and flat
enclosures ensuring that the wearer can go through her day and night
fabulously with ease.
The Thalia Sodi intimates line ranges in price from $27 to $54 and will
be available this month, while Thalia by Leonisa will retail from $25 to
$80 and will be available in August. Both will be sold exclusively in
Macy’s stores and on macys.com.
About Macy’s
Macy’s, the largest retail brand of Macy’s, Inc. (NYSE:M), delivers
fashion and affordable luxury to customers at approximately 734
locations in 45 states, the District of Columbia, Puerto Rico and Guam,
as well as to customers in the U.S. and more than 100 international
destinations through its leading online store at macys.com. Via its
stores, e-commerce site, mobile and social platforms, Macy’s offers
distinctive assortments including the most desired family of exclusive
and fashion brands for him, her and home. Macy’s is known for such epic
events as Macy’s 4th of July Fireworks® and the Macy’s
Thanksgiving Day Parade®, as well as spectacular fashion
shows, culinary events, flower shows and celebrity appearances. Macy’s
flagship stores — including Herald Square in New York City, Union
Square in San Francisco, State Street in Chicago, and Dadeland in Miami
and South Coast Plaza in southern California — are known
internationally and are leading destinations for visitors. Building on a
more than 150-year tradition, and with the collective support of
customers and employees, Macy’s helps strengthen communities by
supporting local and national charities giving more than $69 million
each year to help make a difference in the lives of our customers.
For Macy’s media materials, including images and contacts, please visit
our online pressroom at macys.com/pressroom.
Contacts
Macy’s Media Relations
Julie Strider Fukami, 646-429-5213
julie.striderfukami@macys.com
or
Billy
Dumé, 646-429-7449
billy.dume@macys.com
