The Hamster Summer Games – Furry, Four-Footed Friends to Compete for Medals in Live Athletic Event, on Thursday, August 18, at 1 p.m. EDT/10 a.m. PDT

Petcha.com Hosts Broadcast Featuring Three Events: Gymnastics, Track
and Field and Swimming and Diving

IRVINE, Calif.–(BUSINESS WIRE)–Lumina Media and Petcha.com today announced that they will host the
Hamster Summer Games, today Thursday, August 18, featuring athletic
performances sure to break world records and feature photo finishes, as
six hamsters go tiny toe to tiny toe in three events: gymnastics, track
and field, and swimming and diving.

While media attention has been focused on all the intense athletic
competitions and record-breaking performances in Rio the past several
weeks, the hamsters have been working hard training for their own
Hamster Summer Games.

The hamsters are ready to compete in the most intensely cute competition
of the summer. Each hamster will represent a different country —
Australia, Brazil, Canada, China, Great Britain and United States. In
addition to the three sports, the Hamster Summer Games will feature an
opening ceremony and a medal ceremony.

Catch all the furry action live on Petcha.com’s
Facebook
page @PetchaNetwork, today Thursday, August 18, at 1 p.m. EDT/10
a.m. PDT. The Hamster Summer Games is expected to last 15-20 minutes,
but every frame of footage is sure to be studied by fans and coaches for
years to come.

“These four-footed athletes have been training hard, and we know fans
aren’t going to be disappointed with the athletic feats we’ll be
witnessing at the Hamster Summer Games,” said Lumina Media chief digital
and events officer, Jennifer Black-Glover. “Believe me; you won’t want
to miss it. May the best hamster win!”

Petcha.com is the industry’s first and only all-inclusive and
interactive pet search site and community to include pets from breeders,
rescue and shelter organizations. Petcha.com also features pet care
support tools for the entire life of the pet, as well as breeder, rescue
and shelter business profiles, plus social sharing features and
Yelp-like ratings and reviews so consumers can make informed decisions
about where they want to find their pet.

About Lumina Media

Lumina Media is a leading media company that connects brands with
passionate audiences of enthusiasts by providing iconic content across
all platforms. With extensive reach and experience, the company’s media
engages, informs and inspires, while its platforms ensure the right
media is delivered whenever, however and wherever audiences want it.
Founded in 2013, Lumina Media is headquartered in Irvine, Calif. For
more information, visit www.luminamedia.com.

Contacts

Lumina Media
Cameron Triebwasser, 949.679.1619
ctriebwasser@luminamedia.com